Marketers | Bizcommunity

Marketers | Bizcommunity

News

Viticulture & Oenology

SA wine at a crossroads: Turning US tariffs into global brand opportunity

Jeremy Sampson 8 hours

Influencer marketing: Asset or liability?

Marketing

Influencer marketing: Asset or liability?

Issued by IMC Conference 9 hours

Source: © 123rf The IAS Media Assurance Masterclass Series reveals that 70% of procurement professionals are
overwhelmed by marketing contracts, while agencies quietly exploit the gaps

Marketing & Media

Overwhelming marketing contracts, agencies quietly exploit the gaps

1 day

You mailed it! Celebrating South Africa’s slickest email campaigns of 2025

Marketing

You mailed it! Celebrating South Africa’s slickest email campaigns of 2025

Issued by Everlytic 1 day

Advertising

IAB Report: Nearly 90% of advertisers in the US will use GenAI for video ads

1 day

Record entries drive expansion of 2025 Effie Awards South Africa jury

Advertising

Record entries drive expansion of 2025 Effie Awards South Africa jury

Issued by Association for Communication and Advertising 2 days

From deck to DNA: Embedding culture in your credentials

Direct Marketing

From deck to DNA: Embedding culture in your credentials

Issued by DMASA 2 days

Daily Maverick’s Marketing Masterclass Series 2 is underway. Here’s what’s next.

Marketing

Daily Maverick’s Marketing Masterclass Series 2 is underway. Here’s what’s next.

Issued by Daily Maverick 3 days

Why CMOs need to rethink marketing effectiveness

Marketing

Why CMOs need to rethink marketing effectiveness

Musa Kalenga, Issued by Brave Group 3 days

From broadcast to breakthrough: Realising the power of global sponsorship assets locally

Sponsorship

From broadcast to breakthrough: Realising the power of global sponsorship assets locally

Struan Campbell, Issued by Octagon 11 Jul 2025

Advertising

Warc signals potential renaissance for programmatic advertising

11 Jul 2025

Nazareen Ebrahim: Brilliant women in AI Ethics 2024 and AIE Summit speaker

Artificial Intelligence

Nazareen Ebrahim: Brilliant women in AI Ethics 2024 and AIE Summit speaker

Karabo Ledwaba 11 Jul 2025

Why trust and human instinct remain marketers’ most valuable assets

Media

Why trust and human instinct remain marketers’ most valuable assets

Dewald van Niekerk, Issued by Mediamark 10 Jul 2025

#WPRD2025 | Bizcommunity joins global PR community in celebrating World PR Day

PR & Communications

#WPRD2025 | Bizcommunity joins global PR community in celebrating World PR Day

9 Jul 2025

Source: © 123rf For the first time in the decade-long history of Agency Scope in South Africa, participation is on track to surge to a record 710 interviews

Marketing

Marketers make their voices heard, as Agency Scope participation almost quadruples

8 Jul 2025

Unifying customer data is key to winning digital consumers

CRM

Unifying customer data is key to winning digital consumers

Kunal Badiani 7 Jul 2025

Baking media effectiveness into your video marketing strategy

Marketing

Baking media effectiveness into your video marketing strategy

Issued by Google 4 Jul 2025

How to break the data deadlock to unlock marketing profits

Marketing

How to break the data deadlock to unlock marketing profits

Issued by Incubeta 4 Jul 2025

Source: © 123rf Saul Marquez, CEO of Outcomes Rocket, examines what Prime Day reveals about the future of performance marketing

Marketing

Prime Day: A new performance marketing landscape

Saul Marquez 3 Jul 2025

Consistency is Cannes Lions' 2025 mantra

Cannes Lions

Consistency is Cannes Lions' 2025 mantra

3 Jul 2025

Do you have what it takes to compete? Daily Maverick’s Marketing Masterclass series returns

Marketing

Do you have what it takes to compete? Daily Maverick’s Marketing Masterclass series returns

Issued by Daily Maverick 2 Jul 2025

Forge by Brave to sponsor 2 key categories at the 2025 New Generation Awards

Marketing

Forge by Brave to sponsor 2 key categories at the 2025 New Generation Awards

Issued by Brave Group 2 Jul 2025

South African Kerushan Govender has been elected president of the 94-year-old American Marketing Association’s New York chapter (Image supplied)

Marketing

South African elected president of AMA an opportunity for African marketing

1 Jul 2025

Kendra Hyman specialise in creator management at Special Effects Media (Image supplied)

Social Media

#WorldSocialMediaDay: Local stories, global conversations

Kendra Hyman 30 Jun 2025

The New Generation Awards announces WesBank as its official headline naming sponsor

Youth Marketing

The New Generation Awards announces WesBank as its official headline naming sponsor

Issued by Lavello Marketing Solutions 27 Jun 2025

Creating space to grow: Building an industry that nurtures its own

Advertising

Creating space to grow: Building an industry that nurtures its own

Sarah Dexter, Issued by Association for Communication and Advertising 27 Jun 2025

How to drive customer engagement through data unification in SA

CRM

How to drive customer engagement through data unification in SA

Kunal Badiani 25 Jun 2025

Source: © 123rf Ryan Campher, VML SA data lead, asks, while AI drives modern marketing, what happens when flawed inputs lead it astray?

Artificial Intelligence

Will your AI promote clarity or confusion, progress or noise?

Ryan Campher 25 Jun 2025

Win the room before you even walk in the door: Credentials and the sizzle reel

Direct Marketing

Win the room before you even walk in the door: Credentials and the sizzle reel

Issued by DMASA 24 Jun 2025

Social Media

#Exclusive: Darren Morris | Reels rule now, but only storytelling wins

Darren Morris 24 Jun 2025

Source: © PRCA Young Lions TBWA/Hunt/Lascaris' team win Silver Lion

Cannes Lions

#Cannes2025: Young Lions TBWA\Hunt\Lascaris' team win Silver Lion

Danette Breitenbach 20 Jun 2025

Outperform your competitors without outspending them

Digital

Outperform your competitors without outspending them

Issued by Location Bank 20 Jun 2025

What happens when SA’s brightest creatives are all in one room? This is how you can show up

Education

What happens when SA’s brightest creatives are all in one room? This is how you can show up

Issued by Red & Yellow 20 Jun 2025

(Image supplied)

Youth Month

#YouthMonth: SA's youth - Most educated, least employed; something’s broken

Charlie Wannell 20 Jun 2025

Source: © 123rf Kyla Booysen, senior partner manager, Special Effects Media, says Brands looking to stay culturally relevant can no longer ignore the power of gaming, especially when it comes to engaging Gen Z

Youth Month

#YouthMonth: Gaming - A gateway for Gen Z

Kyla Booysen 19 Jun 2025

Introducing the 2025 Assegai Awards judging panel

Direct Marketing

Introducing the 2025 Assegai Awards judging panel

Issued by DMASA 19 Jun 2025

Khumbuzile Zondi is standing on business. Source: Supplied.

Youth Month

#YouthMonth: FCB social lead Khumbuzile Zondi is standing on business

Karabo Ledwaba 19 Jun 2025

Marketing & Media

VML and Nando's: Reflections on a decade long agency-client relationship

Jarred Cinman 18 Jun 2025

Google’s Veo 3: Advertising’s new AI tipping point

Marketing

Google’s Veo 3: Advertising’s new AI tipping point

Musa Kalenga, Issued by Brave Group 19 Jun 2025

South Africa’s TV planning world is going to fundamentally change

TV

South Africa’s TV planning world is going to fundamentally change

Issued by Advertising Media Forum 17 Jun 2025

New study reveals how South Africans are redefining adventure travel

Tourism

New study reveals how South Africans are redefining adventure travel

17 Jun 2025

Advertising for employment: How youth are marketing themselves like products

Branding

Advertising for employment: How youth are marketing themselves like products

13 Jun 2025

Introducing the Effie Lions Foundation: Building a marketing industry for everyone

Advertising

Introducing the Effie Lions Foundation: Building a marketing industry for everyone

Issued by Association for Communication and Advertising 13 Jun 2025

Effie announces 2024 Global Effie Index, unveiling the world’s Most Effective Marketers

Marketing

Effie announces 2024 Global Effie Index, unveiling the world’s Most Effective Marketers

Issued by Association for Communication and Advertising 12 Jun 2025

African Gen Z on the rise in the global influence economy

Youth Month

African Gen Z on the rise in the global influence economy

Issued by Dentsu 12 Jun 2025

Advertising

Global ad spend projected to hit $1.16tn, despite economic volatility

12 Jun 2025

Insights-driven marketing: Reshaping consumer market research

Research

Insights-driven marketing: Reshaping consumer market research

Issued by BMi Research 12 Jun 2025

Source: © 123rf Chilean advertisers currently allocate an average of 3.6% of their revenue to communication, marketing, and advertising budgets says Scopen research. Pictured: Panoramic view of Santiago de Chile with the Andes mountain range in the background.

Marketing & Media

Part 1: Scopen - Advertising investment increases in Chile

11 Jun 2025

#YouthMonth: Tebogo and Lebogang Ndala are redefining South African culinary arts

Food & bev. services

#YouthMonth: Tebogo and Lebogang Ndala are redefining South African culinary arts

Evan-Lee Courie 11 Jun 2025