Marketing & Media News South Africa

Head of multimedia for Tiso Blackstar, Scott Peter Smith, shares why the volume and quality of multimedia production and the speed at which it can be created are making it a very useful and valuable addition to the newsroom...

Piwe Motshegoa, head of sales: general entertainment at DStv media sales, kicked off the DStv Seminar of Creativity - a highlight of Loeries Creative Week as the industry gets ready for the annual award nights - with a reminder that Africans hold all the storytelling magic they need...

Things got off to a reflective note at the 2019 DStv Seminar of Creativity with a reminder to join the UN Women's Unstereotype Alliance, as the stereotypes stop with you...

All the finalists have been announced for the 2019 Loeries Awards and we rank the top agencies and brands by the number of shortlisted entries...

Having joined South African Breweries (SAB) in her early 20s, Silke Bucker knows a thing or two about making it in a 'man's world'...

Regardless of the sector of the print industry you're in, you won't win by engaging in price wars...

The hashtag #JohnCena was trending on Twitter on Thursday following South African artist Sho Madjozi announcing that her "John Cena" single hit one million views on YouTube.

David Droga will receive the 2019 Clio Lifetime Achievement Award at the 60th Clio Awards ceremony...

The media and advertising industries play an important role in stirring the way society is portrayed. Here's why UN Women and Dove's masterclass session at Loeries 2019 called for the creative industry as a whole to take a stand and work actively towards better representation, particularly in terms of gender...

The second session of the Loeries Masterclasses included one from Nando's on authentic brand-building, based on the notion that the best way to build a brand is not to try...

One of the biggest changes to the advertising landscape in recent years? Bringing creatives in-house. But does it work to do so? The robust and honest discussion led by Joanne Joseph at the Loeries Masterclasses explained what this means for members of the industry working together in the future, and what both sides really want...

One of the first Loeries Masterclasses for the day was hosted by Brand SA. Sithembile Ntombela, acting chief marketing officer of Brand SA, opened the floor for speakers stating that the session was about building the South African brand, and how all stakeholders can (and should) be involved...