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South Africa

Results for media+measurement

News

Kantar’s Media and Trends Predictions for 2024: the advertising-based video on demand revolution
Marketing & Media
Kantar’s Media and Trends Predictions for 2024: the advertising-based video on demand revolution

Issued by Kantar 20 Nov 2023

Wavemaker evolves agency capabilities by launching Wavemaker Data and Analytics
Marketing & Media
Wavemaker evolves agency capabilities by launching Wavemaker Data and Analytics

Issued by Wavemaker 26 Jan 2023

Source: © Fauxels Independent Agency Search & Selection Company and Eley Consulting have formed a partnership offering media assurance auditing
Marketing & Media
IAS, Eley Consulting partner in media assurance auditing

1 Nov 2022

Source © Wang Song he Outdoor Audience Council (OMC) has launched its new Roadside Outdoor Audience Data (Road 2.0) in partnership with MGEData.
Marketing & Media
Road 2.0: OOH's gamechanger

Danette Breitenbach 27 Oct 2022

Pamro 2022 "Elevating media measurement and evaluation in a resilient Africa"
Marketing & Media
Pamro 2022 "Elevating media measurement and evaluation in a resilient Africa"

Issued by Spark Media 20 Oct 2022

Source: © Warc
Marketing & Media
5 key priorities for delivering effective advertising

21 Jun 2022

WOO has launched its new Global Guidelines for Audience Measurement
Marketing & Media
WOO launches Global Guidelines for OOH Audience Measurement

13 Jun 2022

Source:
Marketing & Media
WOO to reveal new audience measurement guidelines

23 Mar 2022

Source: © seventyfour74
Marketing & Media
Media24 - DoubleVerify partnership to enhance revenue

2 Feb 2022

Online Audience Measurement partner: IAB SA invites industry members to tender
Marketing & Media
Online Audience Measurement partner: IAB SA invites industry members to tender

Issued by IAB South Africa 30 Sep 2021

Media measurement and AVE Values: Here's why it's still a thing
Marketing & Media
Media measurement and AVE Values: Here's why it's still a thing

Joe Hamman 22 Jun 2021

Source:
Marketing & Media
World Out of Home Organisation to unveil new audience measurement initiative

17 May 2021

Every country needs an audience measurement organisation
Marketing & Media
Every country needs an audience measurement organisation

26 Feb 2021

Mark1 launches independent martech advisory firm, Carbon1
Marketing & Media
Mark1 launches independent martech advisory firm, Carbon1

3 Feb 2021

IAB SA Future of Measurement Committee announcement
Marketing & Media
IAB SA Future of Measurement Committee announcement

Issued by IAB South Africa 19 Aug 2020

Media investment during a global pandemic - where should brands focus right now?
Marketing & Media
Media investment during a global pandemic - where should brands focus right now?

Monique Claassen, Issued by Kantar 8 Apr 2020

Media effectiveness during Covid-19
Marketing & Media
Media effectiveness during Covid-19

Jane Ostler, Issued by Kantar 23 Mar 2020

#PR2020 Summit speakers Nadia Hearn of Faselis, Jody Kolbee of Writers Hand Studios, Jaco Pienaar of PEAR, Sasha Knott of Job Crystal and Regine Le Roux of Reputation Matters. Missing: Robin Tindall of Lead Genius.
Marketing & Media
#PR2020: Trends in the PR influencer, recruitment, reputation and measurement space

Leigh Andrews 12 Dec 2019

Image credit: Glenn Carstens-Peters on Unsplash.
Marketing & Media
Egta, The Global TV Group release TV Charter on transparency in ad measurement

21 Oct 2019

Nigeria's first Broadcast Advert Analytics Audit Report launched
Marketing & Media
Nigeria's first Broadcast Advert Analytics Audit Report launched

17 Oct 2019

Kantar CEO, Eric Salama. Image supplied.
Marketing & Media
Kantar's Eric Salama discusses the way forward under new owner Bain Capital

Juanita Pienaar 5 Aug 2019

Championing PR measurement in Nigeria
Marketing & Media
Championing PR measurement in Nigeria

2 Nov 2018

A cross-media view of the customer is the key to marketing success
Marketing & Media
A cross-media view of the customer is the key to marketing success

Sally Rothman, Issued by GfK – An NIQ Company 11 Jul 2018

Marketing & Media
Brand IQ is now an OMC member

21 Jun 2018

PAMRO launches call for papers
Marketing & Media
PAMRO launches call for papers

14 May 2018

Investing in media measurement in Africa
Marketing & Media
Investing in media measurement in Africa

1 Mar 2018

From algorithms to AI, Kantar Millward Brown forecasts SEA changes in the digital advertising ecosystems in 2018
Marketing & Media
From algorithms to AI, Kantar Millward Brown forecasts SEA changes in the digital advertising ecosystems in 2018

Issued by Kantar 7 Dec 2017

The power of cinema advertising: A big screen with a captivated audience
Marketing & Media
The power of cinema advertising: A big screen with a captivated audience

Motheo Matsau 30 Oct 2017

Source: PAMRO
Marketing & Media
Engagement comes from having good content

Joe Otin 12 Jun 2017

(c) Vitaliy Vodolazskyy -
Marketing & Media
Why your social media marketing strategy isn't taking off

Ryan Kh 3 Apr 2017

Mangsaab © –
Marketing & Media
The five biggest advances in media and marketing today

Ross Sergeant 20 Mar 2017

(c) kasto -
Marketing & Media
Global and local thought leaders to gather at IAB Digital Summit

2 Mar 2017

Social media calls Trump and Brexit as polls fail
Marketing & Media
Social media calls Trump and Brexit as polls fail

10 Nov 2016

Philip Odiakose
Marketing & Media
A crusade for media measurement in Nigeria

25 Oct 2016

Image by 123RF
Marketing & Media
Why media research across Africa needs to be harmonised

Oresti Patricios 12 Aug 2016

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