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Source: © 123rf This month VML's strategy director Antonio Petra gives a practical guide to using AI to improve the way your agency operates with your clients and internally

Artificial Intelligence

AI in Advertsing Part 1 of 3: How to transform agency workflows with AI

Antonio Petra 18 hours

(Image supplied)

Marketing

Seth Godin: Ethical marketing and the importance of real value over short-term attention grabs

Mongezi Mtati 28 Oct 2024

Leagas Delaney debuts in SA, aims for top mid-tier agency spot with 10 bespoke clients

Marketing

Leagas Delaney debuts in SA, aims for top mid-tier agency spot with 10 bespoke clients

Danette Breitenbach 3 Oct 2024

Pictured: Sunshine Shibambo. Image supplied.

Behind the Selfie

#BehindtheSelfie: Sunshine Shibambo, integrated director at The Racket Club

Aa-isha Hassiem 17 Sep 2024

New leadership announcements as WPP acquires NCA. Ogilvy global CEO Devika Bulchandani and James Murphy CEO Ogilvy Group UK (Image supplied)

Advertising

New Commercial Arts joins Ogilvy as WPP announces leadership shakeup

11 Sep 2024

Happy Friday’s creative journey takes an exciting leap forward, as Fu’aad Kasu joins the team

Advertising

Happy Friday’s creative journey takes an exciting leap forward, as Fu’aad Kasu joins the team

Issued by Happy Friday 3 Sep 2024

Image supplied. Post-merger, VML will operate two distinct brands in the market: the main VML agency, and The Hardy Boys, which will comprise The Hardy Boys and Grey South Africa. L to r: Dale Tomlinson, founder of The Hardy Boys and Jarred Cinman, CEO of VML South Africa

Advertising

Game-changing merger as The Hardy Boys and Grey form new creative agency

3 Sep 2024

Source: © Campaign Live Troy Ruhanen is the global CEO of the newly formed Omnicom Advertising Group (OAG)

Advertising

Omnicom forms OAG with Troy Ruhanen as global CEO

29 Aug 2024

The Loeries unveils diverse 2024 youth committee from Africa and the Middle East

Loeries Creative Week

The Loeries unveils diverse 2024 youth committee from Africa and the Middle East

27 Aug 2024

How to select the right digital marketing agency for your business: A complete guide

Digital

How to select the right digital marketing agency for your business: A complete guide

Issued by MO Agency 12 Aug 2024

Rimmel uncover – and displays – Beauty in Real Time

Advertising

Rimmel uncover – and displays – Beauty in Real Time

Issued by Publicis Groupe Africa 3 Jul 2024

Audio showing its ROMI prowess and the power of sounding odd

Media

Audio showing its ROMI prowess and the power of sounding odd

Issued by Mediamark 5 Jun 2024

Breaking budgetary shackles: Unpopular opinion by a production director

Advertising

Breaking budgetary shackles: Unpopular opinion by a production director

Lucille Eve, Issued by Wetpaint Advertising 5 Jun 2024

The Stream of Consciousness

D&AD Awards

Updated: D&AD Awards 2024: SA brings home 8 Pencils

27 May 2024

Dentsu Africa’s unstoppable rise: Triumphs at 2024 Pitcher Awards

Digital

Dentsu Africa’s unstoppable rise: Triumphs at 2024 Pitcher Awards

Issued by Dentsu 21 May 2024

Matsidiso Kolobe, founder and chief creative officer at Salt Hub. Source: Supplied.

Behind the Selfie

#BehindtheSelfie: Matsidiso Kolobe, chief creative officer at Salt Hub

Aa-isha Hassiem 21 May 2024

Generations lied but we can still play New Horizons to ensure others live the dream

DEI

Generations lied but we can still play New Horizons to ensure others live the dream

Atiyya Karodia 26 Apr 2024

99c clients sweep awards at 10th Annual MMA South Africa Smarties

Marketing

99c clients sweep awards at 10th Annual MMA South Africa Smarties

Issued by Ninety9cents 18 Apr 2024

Marketing

The Rise of Inclusive Marketing in 2024

Issued by Penquin 8 Jan 2024

Marketing

Unlocking the Power of Gen Z: A Crucial Element in Modern Marketing Strategies

Issued by Penquin 4 Dec 2023

The Limpopo Mirror is published in Louis Trichardt, a town in the north of South Africa’s Limpopo province. Photo: Anton van Zyl

Media

Google and Facebook are killing local news

Nathan Geffen and Anton van Zyl 8 Mar 2024

Source: @mikeabel67

Podcasts

Mike Abel wants to challenge perspectives with new podcast Willing & Abel

6 Mar 2024

Ebony+Ivory announces new client win: PwC Africa

Marketing

Ebony+Ivory announces new client win: PwC Africa

Issued by Ebony+Ivory 23 Feb 2024

Advertising

The Racket Club appoints Sunshine Shibambo as integrated director

23 Feb 2024

Source: © Scaliger 123rf "AI will be fundamental for our business and we are embracing the opportunities that it presents, putting it at the heart of our operations and our work for clients," says Mark Read, CEO WPP.

Marketing

AI fundamental to WPP business, says WPP CEO, Mark Read

22 Feb 2024

Ebony+Ivory eyes East Africa

Advertising

Ebony+Ivory eyes East Africa

Issued by Ebony+Ivory 29 Jan 2024

Stellar debut for RAPT Creative in Scopen’s 2023 Agency Scope

Marketing

Stellar debut for RAPT Creative in Scopen’s 2023 Agency Scope

Issued by RAPT Creative Agency 16 Jan 2024

Amplifying impact: Audio takes centre stage in captivating consumers

Marketing

Amplifying impact: Audio takes centre stage in captivating consumers

Patricia Saunders, Issued by Mediamark 10 Jan 2024

Authentic transformation in advertising

Advertising

Authentic transformation in advertising

Issued by Ebony+Ivory 18 Dec 2023

Source: © 123rf Understanding and engaging with Gen Z is an essential element of a robust marketing strategy says Keleabetsoe Rammopo from Penquin

Youth Marketing

Gen Z: Essential for a robust marketing strategy

Keleabetsoe Rammopo 18 Dec 2023

$TBWA\South Africa collective shines at this year’s AdFocus Awards$

Advertising

TBWA\South Africa collective shines at this year’s AdFocus Awards

Issued by TBWA 24 Nov 2023

Imager by Danette Breitenbach. All the AdFocus Awards 2023 winners

Marketing

All the FM AdFocus Awards winners

22 Nov 2023

The Springbox ad outside OR Tambo. Source: Supplied.

Marketing

SpringBox: A marketing triumph for Eskort and Metropolitan

22 Nov 2023

Solving the multi-agency dilemma for CMOs

Marketing & Media

Solving the multi-agency dilemma for CMOs

Paul Middleton, Issued by Ebony+Ivory 16 Nov 2023

Clockwork to launch Menyetla programme to support learners, interns, and bursary holders

Education

Clockwork to launch Menyetla programme to support learners, interns, and bursary holders

Issued by Clockwork 13 Nov 2023

Founder of ENOUGH Ginette Blackbeard

Health & Beauty

Enough Beauty Health is revolutionising the beauty industry

Aa-isha Hassiem 8 Nov 2023

Image supplied. The South African kids choir are featured in Disney’s first live-action festive ad, A Wish For The Holidays, which was fully shot in Cape Town

Marketing

Disney celebrates 100 years of storytelling with A Wish For The Holidays campaign

3 Nov 2023

Source: WPP WPP has announced the merger of Wunderman Thompson and VMLY&r to VML. (L to r:) Jon Cook, VML global CEO and Mel Edwards ,VML global president

Advertising

Wunderman Thompson and VMLY&R unite to create the world's largest creative company

18 Oct 2023

The new team spoke at Loeries 2023. Source: Supplied.

Advertising

UniWorld Group and Two Tone Global partner as UWG Africa

5 Oct 2023

Greg Edwards, president & CEO, UniWorld Group. Image Terry Levin.

Loeries Creative Week

Birdwatching at the Loeries: E3 - Crafting Cultural Conversations

5 Oct 2023

International jury president for the digital category, Shannon Washington during Day 1 of the 2023 Loerie Awards judging at City Hall

Loeries Creative Week

#Loeries2023: It's Loeries Creative Week!

3 Oct 2023

#OrchidsandOnions: Shoprite Checkers and 99 cents keep raising the bar

#OrchidsandOnions

#OrchidsandOnions: Shoprite Checkers and 99 cents keep raising the bar

Brendan Seery 27 Sep 2023

Source: © The Loeries The Loeries Creative Week Masterclasses' speakers have been announced

Loeries Creative Week

Loeries Creative Week masterclasses' speakers announced

26 Sep 2023

Image supplied. Joe Otin, the chief executive of The Collective, a digital advertising agency in Kenya, is Pamro's Piet Smit Achiever of the Year

Research

Pamro's Piet Smit Achiever of the Year is Kenya's Joe Otin of The Collective

13 Sep 2023