Altron brings home Silver for South Africa

At the 44th Creativity International Awards, recently held in New York, Allied Electronics Corporation Limited (Altron) new corporate brand design, submitted by consultancy Interbrand Sampson De Villiers, received a Silver accolade in the 'Logo & Trademark' category and was the only South African entry to win an award. The new corporate identity, which also incorporates the 'united we grow' tagline, ushers in a new era for the group.