Download reminders
Galaxy smartphone users can download a new free application, RWC Match Reminder, courtesy Samsung and Sports Illustrated South Africa from the Samsung Apps Store.
"We are proud to associate ourselves with the local apps store and there'll be more exciting apps coming in future," say Renato Balona, head of new media, Media24 Lifestyle Magazines.
"In the spirit of the World Cup, we are 100% behind the Springboks and this is just another way the company is meeting local demands and expectations - ensuring that fans never have to miss a game," says Brett Loubser, B2C apps development lead at Samsung.
CNN brings the world's third biggest sporting event to millions of fans around the world through interviews with legends of the game past and present, selected highlights of key matches, live coverage from Auckland.
A dedicated online section 'New Zealand 2011' presents a global view of the Rugby World Cup 2011, including the latest headlines, interviews with top players and coaches, commentary from Alex Thomas and CNN's World Sport team as well as tips for fans going to New Zealand for the tournament.
Through CNN's iReport, the network's user-generated news community, fans are invited to join an exclusive club by submitting videos of them attempting the rugby crossbar challenge - as demonstrated by Alex Thomas and the London Irish rugby team in this video clip:
The winners of the Shosholoza Bokke campaign, an interactive campaign, rolled out by Trinergy Brand Connectors for Vodacom, as an official sponsor of the Springboks, have been announced.
Trinergy ECD, Roger Tavares, says, "The idea was to encourage South Africans to show their support for the Springboks by becoming part of the longest Shosholoza by recording themselves singing Shosholoza via cellphone or online." The uptake was huge, with more than 2000 unique videos uploaded and over 25 000 views downloaded on YouTube. The winning five are:
The campaign included television commercials, online, mobile and social media, print, radio, rugby specific programming and PR as well as mall voice booths where fans could record their songs.
