The full Cannes Lions Innovation shortlist

21 Jun 2015

The full Cannes Lions Innovation shortlist has been released, with the winners to be announced at an awards ceremony later this week...

Cannes Lions Innovation shortlist

Title	Client	Product	Entrant Company

FENCING VISUALIZED	SPORTS BIZ CO., LTD.	FENCING VISUALIZED	DENTSU INC. Tokyo
OSHBOT, THE AUTONOMOUS RETAIL SERVICE ROBOT		AUTONOMOUS RETAIL SERVICE ROBOT	LOWE'S COMPANIES Mooresville
3 WORDS TO ADDRESS THE WORLD		WHAT3WORDS IS A GLOBAL GRID OF 57 TRILLION 3MX3M SQUARES WHERE EACH SQUARE HAS BEEN ALLOCATED A UNIQUE, FIXED 3 WORD ADDRESS.	WHAT3WORDS London
GOOGLE SPOTLIGHT STORIES		NEW STORYTELLING PLATFORM MADE FOR MOBILE	GOOGLE ATAP Mountain View
EYE PLAY THE PIANO	THE UNIVERSITY OF TSUKUBA'S SPECIAL NEEDS SCHOOLS	A UNIVERSAL PIANO SYSTEM CALLED "EYE PLAY THE PIANO," WHICH ENABLES A USER TO PLAY PIANO WITHOUT USING HIS HANDS OR ARMS, BUT ONLY WITH HIS EYES	HAKUHODO KETTLE Tokyo
BAIDU KUAISOU		SMART CHOPSTICKS	BAIDU ONLINE NETWORK TECHNOLOGY (BEIJING) Beijing
PEPPER	SOFTBANK MOBILE CORP. / SOFTBANK ROBOTICS CORP. / ALDEBARAN ROBOTICS	COMMUNICATION PARTNER ROBOT	DENTSU INC. Tokyo
VIEWS FOR THE BLIND	HORUS TECHNOLOGY	WEARABLE DEVICE THAT HELPS BLIND PEOPLE TO OVERCOME THEIR LIMITS	Y&R ITALIA Milan
SOS SMS	MEXICAN RED CROSS	ONLINE EMERGENCY SERVICE	GREY MÈXICO Mexico City
PRESENZ		INTERACTIVE PARALLAX	NOZON Brussels
BIORANGER	DIAGENETIX	CROP TESTING DEVICE AND APP	R/GA New York
GROVE ECOSYSTEM	GROVE LABS	CONNECTED INDOOR ECOSYSTEM	R/GA New York
HAMMERHEAD	HAMMERHEAD NAVIGATION	INTUITIVE BICYCLE NAVIGATION SYSTEM	R/GA New York
OWLET	OWLET BABY CARE	CONNECTED BABY SOCK THAT MEASURES HEART RATE AND BREATHING	R/GA New York
THE DANCING TRAFFIC LIGHT	DAIMLER AG / SMART MM	TRAFFIC LIGHT MODIFICATION	BBDO GROUP GERMANY Berlin
SMARTBOWL	FRESSNAPF	ENGAGEMENT ECOSYSTEM	OGILVY GERMANY Düsseldorf
CLEVER BUOY	OPTUS	THE WORLD'S FIRST SHARK DETECTION BUOY	M&C SAATCHI Sydney
BACKUP MEMORY	SAMSUNG TUNISIA	SMART PHONE APP	3SG-BBDO Ariana
HOUSE OF MAMBA	NIKE	RE-ACTIVE LED COURT	AKQA London
COLOR FOR THE COLORBLIND	VALSPAR	GLASSES FOR THE COLORBLIND	FCB CHICAGO
DRINK UP FOUNTAIN	PARTNERSHIP FOR A HEALTHIER AMERICA	NON PROFIT ORGANIZATION	VML Kansas City / Y&R NEW YORK
THE FACE OF LITTER	HONG KONG CLEANUP	HONG KONG CLEANUP	OGILVY & MATHER GROUP HONG KONG
FIAT SAFE KEY	FIAT	SOCIAL MEDIA TECHNOLOGY OR SMART PHONE APP.	ISOBAR BRAZIL Sao Paulo
KINETIC ENERGY SHOE	GREEN CROSS	THE SHOE THAT GENERATES POWER WITH EVERY STEP	DDB GROUP VIETNAM Ho Chi Minh City
HOLOGRAMS FOR FREEDOM	NO SOMOS DELITO (WE ARE NOT CRIME)	THE WORLD'S FIRST HOLOGRAM PROTEST.	DDB SPAIN Madrid
PENNY THE PIRATE	LUXOTTICA	STORYBOOK AND APP WITH INTEGRATED CHILDRENS EYE SCREENING	SAATCHI & SAATCHI Sydney
CLEAN AIR IN A BOX	VOLKSWAGEN GROUP CHINA	CLEAN AIR IN A BOX	DDB CHINA GROUP Shanghai
SAFETY TRUCK	SAMSUNG	SAFETY TRUCK	LEO BURNETT ARGENTINA Buenos Aires
LIFE SAVING DOT	TALWAR BINDI	LIFE SAVING DOT	GREY GROUP Singapore
REDUCE SPEED DIAL	VOLKSWAGN	REDUCE SPEED DIAL	COLENSO BBDO Auckland
THE LUCKY IRON FISH PROJECT	LUCKY IRON FISH	IRON DEFICIENCY SUPPLEMENT	GEOMETRY GLOBAL Dubai
ACH2O	PANASONIC	"ENVIRONMENTAL TECHNOLOGY"	MARURI GREY Guayaquil
LIFEPAINT	VOLVO UK	LIFEPAINT REFLECTIVE PAINT	GREY LONDON
REBIRTH AFTER READING	FRIENDS OF NATURE	FADING INK	CHEIL Beijing