Smartick has appointed Tribeca Public Relations as its local strategic PR agency.
Following an initial two-month project, which yielded results that directly impacted Smartick's business objectives, the agency was retained to sustain awareness of the e-learning programme.
"The Tribeca team showed great enthusiasm and a passion for PR from our initial meeting all the way through to strategic planning and project implementation," says Philip von Ziegler, country manager at Smartick. "The results spoke for themselves and consumer interest in Smartick locally grew substantially during the project period."
