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Marketing & Media New business South Africa

eNews Channel signs with Primall Media

Beginning with an initial eight month contract in June last year to launch e.tv's24 hour news channel, the broadcaster, based on the campaign's overall success, has confirmed it will continue to make use of Primall Media's platform for a further two year period. The contract is effective from April 2009 and will be up for re-negotiation in March 2011.

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