Develop and implement social media strategies for clients. To set up and optimise company pages within each social media platform.
Responsibilities
Build and execute integrated social media strategies through competitive research, platform determination, benchmarking, messaging and audience identification.
Create editorial calendars and syndication schedules
Content development.
Generate content for social media campaigns, edit, and publish content.
Day-to-day channel management (original text, images, video etc…)
Project management, managing resources.
Set up and optimise company pages within each platform to increase brand visibility.
Continuously improve by capturing and analysing the appropriate social data/metrics, insights and best practices, and then acting on the information.
Digital marketing.
Tracking and reporting.
Lead generation
Skills
Minimum five years’ experience working on social media
Proven working experience in social media marketing or as a Digital Media Specialist
Excellent writing and editing skills.
Compliant with legal and regulatory environment (e.g. POPI, DMA, ASA) as well as online reputation management etc…
Excellent presentation and communication skills
Must be able to use different social analytics tools.
Great in social media strategy for engagements.
Good technical skills, and familiarity with basic design skills.
Understanding of SEO and web traffic metrics.
Excellent multitasking skills and good time management skills.
Excellent knowledge of Facebook, Twitter, LinkedIn, Instagram, Google +
Understanding of social media best practices.
Basic knowledge of InDesign and/or Illustrator (advantage).
Extensive knowledge of online marketing.
Positive attitude, attention to detail and client-oriented with good multitasking and organisational ability.
Fluency in English.
Diploma or Bachelors Degree in marketing or relevant qualification in marketing or digital marketing. Other related courses will be considered.
Johannesburg, Rosebank Job location: Johannesburg, South Africa
Job type: Full-time
Job summary: As the social media manager and business development lead for Johannesburg In Your...
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