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Recruitment news
Why smart investors demand digital reporting in private equity deals
Johan Marais and Wiehann Olivier
Growth and Digital Strategy Manager
| Remuneration: | R40000 - R55000 per month |
| Benefits: | Incentive plan that would be paid out quarterly, based on executing departmental/organizational goals |
| Location: | Cape Town |
| Education level: | Degree |
| Job level: | Senior |
| Type: | Permanent |
| Reference: | #Growth & Digital |
| Company: | Fusion CPA |
Fusion CPA is an award-winning outsourced accounting, tax planning, and growth advisory firm serving founder-led and family-owned businesses across the United States. We are highly technology-forward, data-driven, and relentlessly focused on helping our clients stabilize, optimise, and scale.
Our marketing function is no longer about visibility.
It is about building a compounding growth engine that drives authority, trust, and revenue.
We are hiring a growth and digital strategy manager to architect, scale, and own that engine.
The mission of this role
This role exists to design, operate, and scale Fusion CPA’s growth system.
You will turn content, SEO, paid media, data, and AI into a predictable, measurable engine that increases:
- Brand authority
- Qualified pipeline
- Revenue per client
- Long-term enterprise value
This is not a “doer” role.
This is a systems, strategy, and leverage role.
What you will own
Growth strategy and revenue impact
- Own Fusion CPA’s end-to-end growth strategy
- Translate firm goals into measurable marketing outcomes tied to revenue
- Define and track the right North Star metrics
- Build clarity on what works and why
Team leadership and leverage
- Lead SEO, content, and paid media resources
- Increase output and quality without unnecessary headcount
- Coach teams to think in experiments, not tasks
Data, analytics and experimentation
- Design dashboards tied to pipeline and revenue
- Run ongoing experimentation
- Kill underperforming initiatives decisively
Paid media and funnel optimisation
- Own paid acquisition strategy and performance
- Optimise funnels, landing pages, and conversion paths
- Understand CAC, LTV, and ROI by channel
AI-driven scale and innovation
- Use AI to increase speed, insight, and leverage
- Build internal AI playbooks
Brand authority and positioning
- Strengthen thought leadership and trust
- Balance brand building with revenue impact
What success looks like
- Clear growth visibility
- Stronger pipeline contribution
- A high-performing, accountable marketing engine
Who are you
You are a growth operator, not a task manager.
You think in systems, care about outcomes, and embrace accountability.
Requirements
- Senior growth or digital marketing leadership experience
- Strong data and analytics fluency
- HubSpot expertise (non-negotiable)
- Paid media and content-driven growth experience
- Team leadership experience
- WordPress experience
- Google Ads and Analytics certifications preferred
This role is a fit for you if
- Avoid metrics
- Prefer tasks over ownership
- Need constant direction
Location and compensation
- Full-time, fully remote
- Competitive compensation based on experience
Posted on 23 Dec 13:09, Closing date 17 Feb
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Growth and Digital Strategy Manager
Cape Town, R 40000 - R 55000 per month
WHO WE ARE Fusion CPA is an award-winning outsourced accounting, tax planning, and growth advisory firm serving founder-led and family-owned businesses across the...
WHO WE ARE Fusion CPA is an award-winning outsourced accounting, tax planning, and growth advisory firm serving founder-led and family-owned businesses across the...
Fusion CPA
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