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News

Adtopia expands network reach

TV

Adtopia expands network reach

Issued by Adtopia 4 hours

Advertising

How Netflix reached 70 million active users with its ad-supported model

10 hours

Marketing

10 Marketing trends for 2025

Issued by Kantar 1 day

South African Global Marketer Rush Bhana.

Podcasts

The decline of traditional media: How podcasts helped Trump secure victory

Rush Bhana 3 days

Primedia Studios bags its first Safta with The Masked Singer South Africa

TV

Primedia Studios bags its first Safta with The Masked Singer South Africa

Issued by Primedia Studios 15 Nov 2024

For advertisers, South African sports fanaticism presents a unique opportunity, as the country’s Ultimate Fighting Championship (UFC) Middleweight champion, Dricus du Plessis proves (Image supplied: Picture: Jeff Bottari/Zuff LLC via Getty)

Sponsorship

Dricus du Plessis a viewer magnet for local sports fans; an advertising opportunity

13 Nov 2024

Ogilvy and Cashbuild celebrate a Safta win for ‘Reno Race’

Film & Cinematography

Ogilvy and Cashbuild celebrate a Safta win for ‘Reno Race’

Issued by Ogilvy South Africa 12 Nov 2024

Source: © 123rf Competition for viewership remains fragmented across various platforms, as multi-platform behaviour highlights high levels of social media interaction while watching television and radio listening

Media

Maps highlights high levels of social media interaction while watching TV and radio listening

Danette Breitenbach 11 Nov 2024

#OrchidsandOnions: Spar reminds us why we're special with Christmas ad

#OrchidsandOnions

#OrchidsandOnions: Spar reminds us why we're special with Christmas ad

Brendan Seery 11 Nov 2024

Pick n Pay asap! hosts second live shopping show

E-commerce

Pick n Pay asap! hosts second live shopping show

8 Nov 2024

Debate over artistic freedom as ARB orders withdrawal of property ad

Advertising

Debate over artistic freedom as ARB orders withdrawal of property ad

Karabo Ledwaba 1 Nov 2024

VS Gaming Weekly season 4 welcomes: New hosts, thrilling leagues, and celebrity guests!

Sponsorship

VS Gaming Weekly season 4 welcomes: New hosts, thrilling leagues, and celebrity guests!

Issued by Levergy 31 Oct 2024

The campaign was released by Spar.

Advertising

Barry swaps snow for sunshine in Spar's festive South African ad

30 Oct 2024

Castle Lager's sponsorship translated into returns of over R8.2m in advertising value from logos, signage, and media mentions from the Rugby Championship game match between the Springboks and Argentina (Image supplied)

Sponsorship

Brands score big in Kaizer Chiefs and Springboks sponsorships

29 Oct 2024

Shaka iLembe makes history as the Saftas’ most-awarded drama series ever

TV

Shaka iLembe makes history as the Saftas’ most-awarded drama series ever

Issued by DStv Media Sales 29 Oct 2024

Media

Ad evolution: Digital overtakes traditional media

22 Oct 2024

Q&A: Mokebe Thulo on Building a Better Tomorrow with Aware.org

ESG

Q&A: Mokebe Thulo on Building a Better Tomorrow with Aware.org

Issued by Aware.org 21 Oct 2024

Source: © 123rf

TV

Loadshedding pause leads to TV viewership rise, but challenges remain

18 Oct 2024

Healthcare

Is the sugar industry lying to us?

16 Oct 2024

The ads have both been seen as racially charged. Source: Heinz.

Advertising

Heinz faces backlash for racially controversial ads

Karabo Ledwaba 16 Oct 2024

Advertising Regulatory Board clears Lifebuoy Soap ad of 'inappropriate content'

Advertising

Advertising Regulatory Board clears Lifebuoy Soap ad of 'inappropriate content'

Karabo Ledwaba 15 Oct 2024

The heART and science of effective advertising

Loeries Creative Week

The heART and science of effective advertising

Saiesh Ajudhiya and Michele Vrdoljak, Issued by Kantar 14 Oct 2024

Hollard's new campaign from VML: Insure your unsure inspires positivity

Advertising

Hollard's new campaign from VML: Insure your unsure inspires positivity

9 Oct 2024

Trace Urban and Trace Africa update channel offerings

Music

Trace Urban and Trace Africa update channel offerings

9 Oct 2024

Pharma Dynamics focuses on mental health with flower installation

ESG

Pharma Dynamics focuses on mental health with flower installation

8 Oct 2024

Critically acclaimed heartwarming documentary Billy and Molly: An Otter Love Story

Film & Cinematography

Critically acclaimed heartwarming documentary Billy and Molly: An Otter Love Story

Issued by The Walt Disney Company Africa 3 Oct 2024

Ogilvy PR scores multiple wins at Prism Awards 2024

Prism Awards

Ogilvy PR scores multiple wins at Prism Awards 2024

Issued by Ogilvy South Africa 2 Oct 2024

The day of the podcast – Pod 2

Podcasts

The day of the podcast – Pod 2

Mark Botha, Issued by Mediamark 1 Oct 2024

What the MediaHeads are thinking: Local creative makes cents

Marketing

What the MediaHeads are thinking: Local creative makes cents

Gary Basson, Issued by MediaHeads 360 30 Sep 2024

Creative giants: Iconic gantries captivate audiences

OOH

Creative giants: Iconic gantries captivate audiences

Issued by Provantage 16 Sep 2024

Source: © Nando's Nando's Stick it out ad brings humour to South Africa's daily struggles

Promotions & Activations

Nando's Stick it out ad brings humour to South Africa's daily struggles

12 Sep 2024

The DCDT under Malatsi's guidance is seeking to improve SA's digital infrastructure

Telecoms & Networks

Malatsi opens nominations for Sentech board

Lindsey Schutters 10 Sep 2024

Source: © GoodThingsGuy

Research

2024 Nielsen Sports SA Trends: Dricus du Plessis vs Israel Adesanya title defence viewership up 1033%

10 Sep 2024

Qatar Airways is leveraging AI in its new campaign. Source: Qatar Airways.

Artificial Intelligence

Qatar Airways' new AI campaign lets you star in your movie

6 Sep 2024

The winners of the inaugural Inclusive Lens Awards at Fame Week Africa. Image supplied.

Film

Inclusive Lens Awards debut at Fame Week Africa with spotlight on diversity

4 Sep 2024

Moonsport and Bad Weather Productions join forces to revolutionise the sports and entertainment industry

Production

Moonsport and Bad Weather Productions join forces to revolutionise the sports and entertainment industry

Issued by Moonsport 26 Aug 2024

Pick n Pay asap! hosts live grocery shopping show, trends on X

E-commerce

Pick n Pay asap! hosts live grocery shopping show, trends on X

23 Aug 2024

Primedia Studios’ strategic vision triumphs at the 2024 Bookmark Awards

IAB Bookmarks Awards

Primedia Studios’ strategic vision triumphs at the 2024 Bookmark Awards

Issued by Primedia Broadcasting 23 Aug 2024

Broadcasting the 2024 elections as a politics and history graduate was gold for me

Media

Broadcasting the 2024 elections as a politics and history graduate was gold for me

Issued by Newzroom Afrika 22 Aug 2024

Veteran broadcaster Dan Moyane and award-winning journalist Masego Rahlaga to anchor eNCA’s The South African Morning Show. Image supplied.

TV

Dan Moyane and Masego Rahlaga new anchors for eNCA's The South African Morning Show

21 Aug 2024

Capital Legacy takes silver and bronze at The Bookmark Awards

Law Practice

Capital Legacy takes silver and bronze at The Bookmark Awards

Issued by Capital Legacy 19 Aug 2024

Fashion influences set design and film locations

Film

Fashion influences set design and film locations

15 Aug 2024

ESPN Africa set for epic European football season ahead

TV

ESPN Africa set for epic European football season ahead

Issued by The Walt Disney Company Africa 14 Aug 2024

Epic 6-part underwater adventure series, OceanXplorers premieres 21 August on National Geographic

TV

Epic 6-part underwater adventure series, OceanXplorers premieres 21 August on National Geographic

Issued by The Walt Disney Company Africa 6 Aug 2024

Vuyo Dabula stars in the campaign. Source: Ogilvy.

Advertising

#BehindtheCampaign: Vuyo Dabula & Ogilvy SA come alive in action packed Sunbet ad

6 Aug 2024

Urban Brew Studios-produced Women With Purpose returns stronger than ever for Season 4

TV

Urban Brew Studios-produced Women With Purpose returns stronger than ever for Season 4

Issued by Urban Brew Studios 2 Aug 2024

A women must, nothing… Momentum shines a spotlight on social codes impacting women’s finances

Women's Month

A women must, nothing… Momentum shines a spotlight on social codes impacting women’s finances

Issued by MSports 1 Aug 2024

5 must-watch interviews on Smart Money with Alishia Seckam

Podcasts

5 must-watch interviews on Smart Money with Alishia Seckam

Issued by Broad Media 1 Aug 2024

The complainant said the ad was inappropriate. Source: YouTube.

Advertising

ARB rules that Always XXL ad can educate boys and girls

Karabo Ledwaba 29 Jul 2024

Image supplied. Mzansi Magic invites viewers to Lip Sync the Sounds of Khelovedu

Film

Phase 2 Mzansi Magic’s Sounds of Khelovedu campaign launches

26 Jul 2024