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South Africa

Results for measurability

News

4 reasons why CFOs love data-drive creative
Marketing & Media
4 reasons why CFOs love data-drive creative

Johan Walters and Calvin van Rensburg, Issued by Incubeta 26 Apr 2024

Bravado transforms into a brand experience agency
Marketing & Media
Bravado transforms into a brand experience agency

Issued by Brave Group 7 Mar 2024

Judith Middleton, CEO of DUO Marketing & Communications, asks how data can be used to drive commercial results and insights in PR
Marketing & Media
Using data to drive commercial results and insights in PR

Judith Middleton 19 Jan 2024

Smart Media clinches triple victory at the Shop! Awards
Retail
Smart Media clinches triple victory at the Shop! Awards

Issued by Smart Media 23 Nov 2023

Through OMNi-Fi, Motherland-OMNi transforms connectivity
Marketing & Media
Through OMNi-Fi, Motherland-OMNi transforms connectivity

Issued by Motherland OMNi 20 Oct 2023

Billboards give digital wings
Marketing & Media
Billboards give digital wings

Issued by Mamela Media 22 Sep 2023

The Influencer Marketing Sweet Spot
Marketing & Media
The Influencer Marketing Sweet Spot

Issued by Mark1 7 Jun 2022

Image supplied. Remi du Preez, managing director at Polygon
Marketing & Media
Why digital marketers should be thinking pDOOH

Remi du Preez 1 Jun 2023

How to boost the development of South Africa's SME sector: lessons from other emerging markets
Entrepreneurship
How to boost the development of South Africa's SME sector: lessons from other emerging markets

Issued by Business Partners Limited 31 Mar 2023

Razor revolutionises PR with global first in measurement
Marketing & Media
Razor revolutionises PR with global first in measurement

Issued by M&C Saatchi Abel 18 Oct 2022

Advertising awards inspire competition and drive industry excellence, say leading creatives
Marketing & Media
Advertising awards inspire competition and drive industry excellence, say leading creatives

Issued by TBWA 10 Oct 2022

Image supplied: Razia Pillay, IAB CEO
Marketing & Media
We count down to IAB Bookmarks with Razia Pillay

Emily Stander 27 Jul 2022

Why eco-consciousness is a smart long-term business strategy
ESG & Sustainability
Why eco-consciousness is a smart long-term business strategy

Zuko Mdwaba 19 Jul 2022

#BizTrends2022: Data gives marketers insights to connect with customers
Marketing & Media
#BizTrends2022: Data gives marketers insights to connect with customers

Paula Sartini 5 Jan 2022

The metaverse - to boldly go where no retailers have gone before
Marketing & Media
The metaverse - to boldly go where no retailers have gone before

Ryan McFadyen 3 Dec 2021

#BizTrends2022: Measuring the business of marketing
Marketing & Media
#BizTrends2022: Measuring the business of marketing

Dale Hefer 5 Jan 2022

Building a growth-centred digital marketing budget for 2022
Marketing & Media
Building a growth-centred digital marketing budget for 2022

2 Nov 2021

2021 Bookmarks Awards Jury share insights on state of digital
Marketing & Media
2021 Bookmarks Awards Jury share insights on state of digital

Issued by IAB South Africa 28 Apr 2021

#BehindtheBrandManager: Deirdre Moore, chief brand officer, Just Property
Property
#BehindtheBrandManager: Deirdre Moore, chief brand officer, Just Property

Sindy Peters 26 Apr 2021

Biz Press Office Quarterly: 10 ways to successfully start and manage a newsroom on Biz
Marketing & Media
Biz Press Office Quarterly: 10 ways to successfully start and manage a newsroom on Biz

Issued by Bizcommunity.com 29 Mar 2021

Lockdown has expanded the data universe for South African marketers
Marketing & Media
Lockdown has expanded the data universe for South African marketers

Grant Lapping 18 Dec 2020

Influencers hold sway. Or do they?
Marketing & Media
Influencers hold sway. Or do they?

Issued by Dentsu 8 May 2020

The IAB's Digital Audio Committee members, Francois Retief (Iona FM), Gavin Kennedy (Solid Gold Podcast Studio) and Julian Jordaan (365 Digital).
Marketing & Media
[Radio & Podcasts] IAB's Digital Audio Committee members on the future of digital audio broadcasting

Juanita Pienaar 30 Apr 2020

Dis-Chem pharmacists train on the go with Smart-Cnnect
Marketing & Media
Dis-Chem pharmacists train on the go with Smart-Cnnect

Issued by Smart Media 31 Mar 2020

MMA SA's Impact Forum 2019: 16 top speakers debate 'Adapting to the New Normal'
Marketing & Media
MMA SA's Impact Forum 2019: 16 top speakers debate 'Adapting to the New Normal'

Issued by MMA Global 23 Oct 2019

Image credit: Glenn Carstens-Peters on Unsplash.
Marketing & Media
Egta, The Global TV Group release TV Charter on transparency in ad measurement

21 Oct 2019

Image credit: Rita Morais on Unsplash.
Marketing & Media
How publishing platforms make the most of human attention

Josephine Buys 29 Aug 2019

Taking it outside
Marketing & Media
Taking it outside

Issued by Dentsu 16 May 2019

Roundtable participants discussing industry issues in Cape Town last week.
Marketing & Media
Can broadcast media disrupt traditional buying structures to accommodate startup businesses?

Irina Herf 18 Feb 2019

3 reasons why influencer marketing sucks right now
Marketing & Media
3 reasons why influencer marketing sucks right now

Marc Kornberger 8 Feb 2019

Radio's recipe for growth in 2019
Marketing & Media
Radio's recipe for growth in 2019

Nick Grubb 14 Jan 2019

Rob Stokes, chairman of Red & Yellow School.
Marketing & Media
#BizTrends2019: 5 tech trends that will disappoint in 2019

Rob Stokes 30 Jan 2019

Gartner's CMO Spend Survey 2018/19: Key insights revealed
Marketing & Media
Gartner's CMO Spend Survey 2018/19: Key insights revealed

13 Nov 2018

Objective-driven business built to survive tech hype
ICT
Objective-driven business built to survive tech hype

Jan Kühn 29 Oct 2018

Recession hit your marketing budget? Here's how to do more with less
Marketing & Media
Recession hit your marketing budget? Here's how to do more with less

Shaune Jordaan 25 Sep 2018

Learning and development of the future is being ubered
Education
Learning and development of the future is being ubered

Helen Nicholson 29 Aug 2018

B2B marketing misconceptions, exclusive interview w/ Tom Stein
Marketing & Media
B2B marketing misconceptions, exclusive interview w/ Tom Stein

Jessica Tennant 15 Jun 2018

Donald Mokgale
Marketing & Media
The 2018 state of OOH

Donald Mokgale, Issued by Dentsu 23 May 2018

Marketing trends to look out for in 2018
Marketing & Media
Marketing trends to look out for in 2018

Issued by Penquin 15 Feb 2018

#BizTrends2018: Trends in ad ops and ad tech
Marketing & Media
#BizTrends2018: Trends in ad ops and ad tech

Pilira Mwambala 2 Feb 2018

Why financial services organisations need to stop worrying about links in emails
Marketing & Media
Why financial services organisations need to stop worrying about links in emails

Ross Sibbald 29 Nov 2017

Matt Ross, chief creative officer at King James Digital.
Marketing & Media
Welcome King James Digital!

12 Oct 2017

#Loeries2017: How to be future-fit for cyber challenges
Marketing & Media
#Loeries2017: How to be future-fit for cyber challenges

Jessica Tennant 17 Aug 2017

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