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Parenting Experience Plus (+) 2025 offers solutions based on interaction between parents and brands

Events

Parenting Experience Plus (+) 2025 offers solutions based on interaction between parents and brands

Issued by BabyYumYum.co.za 21 Oct 2024

Banking and brews: South Africa's top brands navigate economic challenges

Branding

Banking and brews: South Africa's top brands navigate economic challenges

Issued by Kantar 20 Aug 2024

Source: © 123rf Trust has never mattered in business more than it does today, yet price-based shopping is driving customer behaviour

CRM, CX, UX

3 ways to combat AI-generated fake content and build brand trust

Charlie Stewart 19 Aug 2024

Image supplied. Blue Ribbon Bread’s latest TTL campaign from Retroviral plays on the insight that moms always get us and know everything

Advertising

#BehindtheCampaign: Blue Ribbon's The Mmmm Yum Taste that makes mom great

Danette Breitenbach 8 Aug 2024

Source: © 123rf Part 1 of the South African Customer Experience Report discusses the giant disconnect between businesses and consumers

CRM, CX, UX

Part 1: South African Customer Experience Report - The giant disconnect

30 Jul 2024

New Media report unveils trends shaping video marketing in SA

Marketing

New Media report unveils trends shaping video marketing in SA

Issued by New Media 19 Jun 2024

Feed me Seymour!

Advertising

Feed me Seymour!

Richard Lord, Issued by Advertising Media Forum 21 May 2024

Marketing

Motherland OMNi and Matriarch partner for powerful brand experiences

Issued by Motherland OMNi 30 Apr 2024

Huawei graduate programme participants.

4th Industrial Revolution

International Girls in ICT Day is a chance to drive change

Lebo Madiba 25 Apr 2024

Doug Place has won marketer of the year. Source: Supplied.

Marketing

Nando's CMO Doug Place crowned 2024 MAA Marketer of the Year

27 Mar 2024

Brands winning hearts with authentic connections

Marketing

Brands winning hearts with authentic connections

Issued by Motherland OMNi 28 Feb 2024

#BizTrends: Kate Wolters - 3 trends that will impact B2B marketing in 2024

Marketing

#BizTrends: Kate Wolters - 3 trends that will impact B2B marketing in 2024

Kate Wolters 22 Feb 2024

Branding

Brand love, from the inside out

Issued by icandi CQ 14 Feb 2024

#BizTrends: James Cloete - Marketing trends: Lessons from Bill Bernbach, Nelly the Elephant & others

Marketing

#BizTrends: James Cloete - Marketing trends: Lessons from Bill Bernbach, Nelly the Elephant & others

James Cloete, Issued by RAPT Creative Agency 6 Feb 2024

Image supplied. Madelene Cronje, digital campaign lead, +OneX, says machine learning is powerful, bit it is not a substitute for human insight

Digital

Unlocking ROI in digital marketing: The power of human insight and a test-and-learn culture

Madelene Cronje 5 Feb 2024

#BizTrends2024: Roan Mackintosh - Overcoming tight budgets and data complexities in 2024

Marketing

#BizTrends2024: Roan Mackintosh - Overcoming tight budgets and data complexities in 2024

Roan Mackintosh 1 Feb 2024

#BizTrends2024: Dale Hefer – The year marketers become user-wranglers to get more from less

Marketing

#BizTrends2024: Dale Hefer – The year marketers become user-wranglers to get more from less

Dale Hefer 30 Jan 2024

#BizTrends2024: Lebo Madiba – The future lies in harmonious marriage of AI and human creativity

Marketing

#BizTrends2024: Lebo Madiba – The future lies in harmonious marriage of AI and human creativity

Lebo Madiba 29 Jan 2024

Cheryl Reddy is the CEO of Eclipse Communications. Source: Supplied.

PR & Communications

#BizTrends2024: 4 communication sweet spots for 2024

Cheryl Reddy 15 Jan 2024

KFC and Ogilvy have qualified for Anything for the taste. Source: YouTube.

Marketing

All the qualifiers for the 2023/4 Marketing Achievement Awards

4 Dec 2023

If you want to capture your customers' attention, advertise on the big screen

Advertising

If you want to capture your customers' attention, advertise on the big screen

Issued by aHead Marketing Services 1 Nov 2023

Source: © 123rf Greg Bailie, sales lead, global business solutions, TikTok - sub-Saharan Africa, gives 5 ways brands can seize the advantage of digital communities this festive season

Digital

5 ways brands can seize the advantage of digital communities this festive season

Greg Bailie 26 Oct 2023

Advertising

The conundrum of brand building vs performance marketing

Issued by Advertising Media Forum 11 Oct 2023

Branding

The power of personal branding: Why you need to invest in it now

14 Sep 2023

#BehindtheCampaign: Liqui-Fruit backs its 50-year-legacy with a modern twist

Advertising

#BehindtheCampaign: Liqui-Fruit backs its 50-year-legacy with a modern twist

24 Aug 2023

#BehindTheBrandManager

#BehindtheBrandManager: Samori Gambrah, global brand director for Captain Morgan

Karabo Ledwaba 14 Jul 2023

Image supplied. Lebo Moerane, joint head of social at VMLY&R South Africa, takes a first look at Threads and what brands should be taking note of

Social Media

8 considerations brands need to take note of when looking at Threads

Lebo Moerane 10 Jul 2023

Winning the marketing game in tough times: Influencer marketing in South Africa

Marketing

Winning the marketing game in tough times: Influencer marketing in South Africa

Pierre Cassuto, Issued by Humanz 8 Jun 2023

Ares Holdings named exclusive Vans distributor for Southern Africa

Fashion & Homeware

Ares Holdings named exclusive Vans distributor for Southern Africa

7 Jun 2023

Image supplied. Tropika’s latest TV advert is a trip down memory lane, designed to take viewers back to their childhood

Advertising

Tropika's TVC: A trip down memory lane

1 Jun 2023

"Isn't it funny how negative things improve when you sip on the smoooth life?"

Advertising

"Isn't it funny how negative things improve when you sip on the smoooth life?"

Issued by Joe Public 15 May 2023

Ogilvy was the most awarded agency at the 2023 International Clio Awards

Advertising

Ogilvy was the most awarded agency at the 2023 International Clio Awards

Issued by Ogilvy South Africa 3 May 2023

Source: © Tim Douglas A consumer study by Engagement Labs shows net sentiment of consumer conversations continues to be positive for everyday categories such as beauty and personal care, children’s products, food and home

Marketing

Study shows online and offline conversations have different outcomes for brands

20 Mar 2023

Ogilvy South Africa wins Agency Of The Year!

Marketing & Media

Ogilvy South Africa wins Agency Of The Year!

Issued by Ogilvy South Africa 16 Mar 2023

Exhibitions & Events

Inaugural Made in the Cape expo set to ramp up Western Cape exports

27 Feb 2023

Image supplied: Zumi Njongwe, consumer communication and marketing excellence director at Nestlé

CRM, CX, UX

#BizTrends2023: Connecting better with consumers

Zumi Njongwe 13 Jan 2023

Judith Mugeni, co-founder, chief strategist and managing partner of Ganizani Consulting Services, says 2023 is the year of sponsorship and explains how to achieve this successfully

Marketing

#BizTrends2023: The year of sponsorship

Judith Mugeni 11 Jan 2023

Source: © George Milton

Marketing

Influencer marketing to enhance social commerce

Nicola Ashe, Issued by TDMC 21 Dec 2022

Marketing

"It's Corn"

Issued by Ask Afrika 4 Nov 2022

Branding

Kantar BrandZ: Fundamentals key for brand growth

Danette Breitenbach 4 Aug 2022

Source: © Sentimental Shop VW owned the heartland space in its segment in the 80s

Marketing

Earning the right to own your segment heartland

Bill Stephens 28 Jul 2022

Supplied. Mpume Ngobese, Joe Public's co-MD examines the shifts we are seeing from brands globally following the recent Cannes Lions

Cannes Lions

Concept and Craft: the key to winning work

Danette Breitenbach 4 Jul 2022

Advertising

Has the advertising industry lost its way?

Mpume Ngobese 21 Jun 2022

Show your wheels some love all year long

Safety

Show your wheels some love all year long

Issued by Sumitomo Dunlop 28 Feb 2022

#BizTrends2022: 6 Covid-driven alcohol industry trends that will stick

Trends

#BizTrends2022: 6 Covid-driven alcohol industry trends that will stick

Natasha Maharaj 10 Jan 2022

#BizTrends2022: Radio steps into a power pose

Trends

#BizTrends2022: Radio steps into a power pose

Deirdre King 18 Jan 2022