Prof Roger Sinclair
Dr Roger Sinclair is Professor Emeritus at Wits University and MD of brand valuation company, BrandMetrics (www.brandmetrics.com), which is partnered with The Disruption Consultancy, a TBWA group company. Email him at rogers@brandmetrics.com.
Genomic brands
Prof Roger Sinclair 27 Nov 2008
Marketing is under threat
Prof Roger Sinclair 6 Aug 2008
The case for brands
Prof Roger Sinclair 4 Sep 2006
The future is invisible
Prof Roger Sinclair 27 Jun 2006