Since then, her curiosity and love of a good challenge has driven her work. She has helped numerous brands to gain a comprehensive understanding of local cultures and mechanisms, including luxury in India, air travel in Jordan, the emerging middle class in Nigeria and modern femininity across the globe. Cécile's expertise lies in knowing how to turn cultural insight into inspiration and opportunities for global brands.
Since then, her curiosity and love of a good challenge has driven her work. She has helped numerous brands to gain a comprehensive understanding of local cultures and mechanisms, including luxury in India, air travel in Jordan, the emerging middle class in Nigeria and modern femininity across the globe. Cécile's expertise lies in knowing how to turn cultural insight into inspiration and opportunities for global brands.