Subscribe & Follow
Advertise your job vacancies
Trending
Don’t call it a comeback, but Exxaro is banking on coal resurgence
Lindsey Schutters
#Cannes2025: 3 top creatives from continent named jury presidents
Danette Breitenbach
Jobs
- Digital Marketing Account Manager Centurion
- Marketing Coordinator Johannesburg
- Marketing Coordinator Johannesburg
- Marketing Specialist George
- Digital Marketing Intern Cape Town
- Marketing Assistant Johannesburg
- Advertising Sales Executive Sandton
- Influencer Campaign Manager Cape Town
- Digital Marketing Internship - Paid Position Centurion
- Sales, Marketing and Financial Advisory Durban
Advertising without the product
How do you advertise a product when the product is not yet available in the country? This was the brief posed to Johannesburg digital communications and content marketing agency, Retroviral.
For the first time in South Africa, the coveted Ford Mustang will be available for purchase at the start of 2016. However, the model was not yet available on the African continent when the locally relevant promotion was conceptualised.
Ford South Africa unveiled the commercial at its Go Further Africa event at the Sandton Convention Centre a few days ago, to an audience of dealers and pan African partners. For more information, click here.
