ESG New business South Africa

Can Collect-a-Can beat its own record?

In the month of October 2009, Collect-a-Can hopes to break its 2007 Guinness World Record for ‘The Most Steel Cans Collected in One Month'. It is calling on all schools to register at their nearest Collect-a-Can branch.
Can Collect-a-Can beat its own record?

Not only will schools be paid for the cans that they collect, they also stand a chance to win prizes sponsored by Pan Macmillan. MySchool is the initiative's media partner, ensuring that schools and supporters across the country stay informed and motivated to make a change for the good of our environment. More sponsors are in the pipeline and with so much support from different industries, this year is bound to be bigger and better than ever.

"We are determined to break the record this year. A whopping 1,971,026 million cans were collected in 2007, which accounted for almost 10% of the total 2006 can production in Southern Africa,” said Mathabo Phomane, PR and marketing manager for Collect-a-Can.

Collect-a-Can engages young people in recycling, particularly regarding used beverage cans, which has helped to minimise landfill space dramatically. It has grown to be the leading recycler in Southern Africa and currently recovers 70% of all the used beverage cans manufactured in Southern Africa.

"It is important to make school competitions fun, yet educational as learners need to form healthy, environmentally friendly habits from an early age. Looking after the environment needs to become second nature. If we can educate children and instil the importance of healthy environmental practices they will be able to take this knowledge home with them,” concludes Phomane

To get involved in the Guinness World Records project, go to www.collectacan.co.za

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