Digital News South Africa

The best things in life are free

The annual Net Prophet conference is due to back in Cape Town on Thursday, 12 May 2011, at the Campus Courtyard of Old Mutual's HQ, Mutualpark. The conference, free to delegates, is the premier Internet technology conference in the country, and will this year see speakers from South Africa, Kenya, Europe and the US participating.
The best things in life are free

The Net Prophet conference was started in 2009 by the RAMP Foundation, a section 21 (non-profit) organisation, set up by the Ramp Group, owners of app developers White Wall Web, the ISP RSAWEB and VOIP solutions provider Even Flow.

Rob Gilmour, co-founder and MD of RSAWEB, says the business started right out of varsity as a partnership between him and three friends some 10 years ago. As the business grew, Gilmour and his partners started to look for ways in which to give back to the tech community.

Bid to inspire others

Slightly naively, they decided to hold a conference in a bid to inspire others to follow in their own entrepreneurial path. It would be funded by combining the CSI budgets of the RAMP Group companies. For the first conference, they expected 200 people - 450 rocked up. Old Mutual's head of digital was so impressed he signed on as a future conference sponsor.

Last year, around 900 delegates arrived and this year Net Prophet is catering for just fewer than 1000 delegates. The conference has also been expanded with a three day workshop by senior Seedcamp mentor and angel investor Permjot Valia, aimed at mentoring 10 promising start-up entrepreneurs prior to the conference.

Gilmour sees the mentoring workshop as a way to create buzz around SA tech start-ups in VC (venture capital) capitals such as London. The more angel investors are introduced to the country, the bigger the chance that their interest will go beyond sight-seeing to actual investment in local start-ups. It's about creating a buzz around the local start-up scene on the international stage.

Broader 'ecosystem'

Ultimately, Gilmour hopes to see a week of Net Prophet events and workshops alongside the conference. While Net Prophet is a one-day shot in the arm for the local tech industry, Gilmour encourages delegates to plug into the Silicon Cape initiative, which he says offers a broader 'ecosystem' benefiting new ventures.

While past speaker presentations are available in video and audio on the Net Prophet site, this year will see the event live streamed for the first time. With the rise of social media and the popularity of tweeting at conferences, Gilmour reckons those following the conference off-site might be inspired to break from work to follow talks their peers are recommending via Facebook or Twitter.

SA's first electric car, the Joule, will also be showcased at this year's conference, with delegates able to take a closer look at the car.

Bursary funds crowdsourced

Net Prophet has also launched a bursary for second and third year UCT students studying in an IT-related direction. The students, from financially disadvantaged backgrounds, receive a year's tuition, as well as an internship after graduation. Funds for the bursary project are crowdsourced from delegates registering for the (free) conference. So far over R50 000 has been collected from registrations for the coming conference.

Net Prophet creates a networking opportunity for local entrepreneurs and aims to promote SA tech investments to the wider world. A couple of guys who made good have inspired an event that hopes to spread the success and encourage entrepreneurship. It's a good news story. More than that it is a great reminder what a difference and contribution some good old-fashioned goodwill makes in our lives.

Speaker line-up

Speakers at this years' event includes angel investor Permjot Valia; Oliver Rippel, CEO ecommerce Africa & Middle East at MIH Internet; Diana Blake, director: sales and marketing for SA's first electric car, the Joule; and TED senior fellow, TEDxOrganiser and founder of Appfrica, Jon Gosier.

The line-up also includes John Waibochi, CEO of Kenya's Virtual City; and Rapelang Rabana, global head of R&D at Swiss-headquartered TelFree Group; Yola CEO Vinny Lingham; Richard Mulholland; Praekelt Digital MD Gustav Praekelt; and Native's Jason Xenopoulos.

Michael Mol, Seth Rotherham (2oceansvibe) and Branko Brkic (The Daily Maverick) will make up an interesting media panel discussing how digital is changing how we consume content.

About Herman Manson: @marklives

The inaugural Vodacom Social Media Journalist of the Year in 2011, Herman Manson (@marklives) is a business journalist and media commentator who edits industry news site www.marklives.com. His writing has appeared in newspapers and magazines locally and abroad, including Bizcommunity.com. He also co-founded Brand magazine.
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