"It makes sense to use food as a topic and medium for design. The world has never seen more schizophrenia on the food side of life than today," she writes.
Based in the Netherlands, Vogelzang exemplifies design as content over form. Focussing her practice on the experience of eating, she is the originator of numerous eating experiments and projects. She has considered food from the perspectives of culture, nature, society, the senses, technology, science, psychology and materials in editing the magazine.
Chefs Ferran Adrià and René Redzepi, MoMA curator Paola Antonelli, nutrition activist Marion Nestle, urbanist Carolyn Steel, behavioural economist Brian Wansink, flavour engineer Homaru Canto, and designer Martí Guixé headline. A special bumper edition, contemporary eating topics such as pop-up restaurants, food markets, foraging, farming, synthetic food, alternative materials, vegetarianism, future food, conviviality, sustainability, sovereignty and packaging are all featured through the perspective of design.
Beyond merely creative endeavours, the 'Food Fight' debate brought together over 40 designers, thinkers and activists to articulate their opinions about the state of eating in the world today. South Africans Neil Stemmet, Richard Carstens, Reuben Riffel, Anelde Greeff, Justine Drake and Sumien Brink join the likes of Dan Ariely, Jennifer Rubell, Peter Reinhart, Martin Hablesreiter, Bruce Nussbaum, John Thackara, Dan Barber, Gidon Eshel and Marcel Dicke, among others. Readers are also invited to participate and voice their opinions online at www.designindaba.com/foodfight.
Sponsored by Foodcorp, it is on sale at selected Exclusive Books, Woolworths and other stockists or online.
