Total Media, a leading PR communications agency, recently partnered with the Really Great Brand Company (RGBC) to build the communications campaign for the Sensory Zone at the Whisky Live Festival, to be held in Cape Town and Johannesburg this November.
Through a strategic communications campaign, Total Media will promote the innovative Sensory Zone at Whisky Live, where whisky aficionados will ignite their senses with ten of the world's finest whiskies. Through an exploration of the five senses, consumers will experience the unique flavours and attributes, which each of these individual brands have available.
