Influencers | Bizcommunity

Influencers | Bizcommunity

News

Influencer marketing: Asset or liability?

Marketing

Influencer marketing: Asset or liability?

Issued by IMC Conference 4 hours

#WPRD2025 | Butter Knife PR's Zara Lindsay-Bowman: PR is all about people

PR & Communications

#WPRD2025 | Butter Knife PR's Zara Lindsay-Bowman: PR is all about people

Evan-Lee Courie 7 hours

#WPRD2025 | JL PR's Jana Leonard: PR is a rewarding space to be in

PR & Communications

#WPRD2025 | JL PR's Jana Leonard: PR is a rewarding space to be in

Evan-Lee Courie 1 day

#WPRD2025 | The Bread's Abulele Ndamase: PR is about creating authentic narratives

PR & Communications

#WPRD2025 | The Bread's Abulele Ndamase: PR is about creating authentic narratives

Evan-Lee Courie 1 day

LDV South Africa celebrates biggest customer day and birthday celebration hosted in Africa to date

Dealers

LDV South Africa celebrates biggest customer day and birthday celebration hosted in Africa to date

Issued by LDV Auto 10 Jul 2025

Source: © 123rf Sam Swaine, founder of Audibly, says podcasts have moved beyond a content trend to become a necessary growth engine for brands

Radio & Audio

Podcasts: From content trend to growth engine for brands

Sam Swaine 10 Jul 2025

#WPRD2025 | Ogilvy PR & Influence's MD, Samantha Presbury on PR in Africa

PR & Communications

#WPRD2025 | Ogilvy PR & Influence's MD, Samantha Presbury on PR in Africa

Robin Fredericks 3 days

Image credit: Fernand De Canne on Unsplash

ESG & Sustainability

Gen Z and the sustainability paradox: Why ideals and shopping habits don’t always align

Melise Panetta 7 Jul 2025

Image source: wayhomestudio from

Media & Entertainment Law

What influencers and brands need to know about #sponsored disclosures

Sarah Suleman 4 Jul 2025

How to boost traffic to your venue during the winter months

Events

How to boost traffic to your venue during the winter months

Lindolwethu Mtukayekwa 2 Jul 2025

Nederburg resets to engage millennial wine drinkers

Food & Wine

Nederburg resets to engage millennial wine drinkers

2 Jul 2025

Influencers got clothes in children's sizes to get the message to hit home. Source: Supplied

ESG

The Salvation Army launches campaign to expose child labour

1 Jul 2025

IP Law

Delulu for Labubu: What IP protection exists for its likeness?

Kim Rampersadh 27 Jun 2025

Sales

Edelman report: Smart thought leadership outperforms traditional B2B marketing

Karabo Ledwaba 27 Jun 2025

Source: © 123rf Rirhandzu Shingwenyana says the creator economy is not a trend; it is a central pillar of modern marketing

Media

The Creator Economy: An opportunity to build real, lasting connections

Rirhandzu Shingwenyana 20 Jun 2025

The rise of cult collectible toys fuels a social media frenzy

FMCG

The rise of cult collectible toys fuels a social media frenzy

20 Jun 2025

From TikTok to WhatsApp: how Gen Z is rewriting the rules of influence at work

Social Media

From TikTok to WhatsApp: how Gen Z is rewriting the rules of influence at work

Issued by icandi CQ 17 Jun 2025

#Orchids&Onions: Outsurance’s community care scores big, Eskort’s rib campaign sizzles

#OrchidsandOnions

#Orchids&Onions: Outsurance’s community care scores big, Eskort’s rib campaign sizzles

Brendan Seery 17 Jun 2025

$TBWA\Hunt\Lascaris and Razor PR, M&C Saatchi Abel have been named in the Engagement Lions announced Sunday, 15 June 2025$

Cannes Lions

#Cannes2025: TBWA\Hunt\Lascaris and Razor PR feature in Engagement Lions shortlists

Danette Breitenbach 15 Jun 2025

How young South Africans are redefining the hospitality industry this Youth Month

Hospitality

How young South Africans are redefining the hospitality industry this Youth Month

13 Jun 2025

A day of prestige: Johnnie Walker Blue Polo unites icons of fashion, whisky and polo in Johannesburg

Events

A day of prestige: Johnnie Walker Blue Polo unites icons of fashion, whisky and polo in Johannesburg

Issued by OrchardOn25 12 Jun 2025

Gen Zs are shaping the future of retail

Research

Gen Zs are shaping the future of retail

12 Jun 2025

Part 2: Scopen - More long-term relationships between advertisers and creative agencies

Marketing & Media

Part 2: Scopen - More long-term relationships between advertisers and creative agencies

13 Jun 2025

African Gen Z on the rise in the global influence economy

Youth Month

African Gen Z on the rise in the global influence economy

Issued by Dentsu 12 Jun 2025

Source: © 123rf Chilean advertisers currently allocate an average of 3.6% of their revenue to communication, marketing, and advertising budgets says Scopen research. Pictured: Panoramic view of Santiago de Chile with the Andes mountain range in the background.

Marketing & Media

Part 1: Scopen - Advertising investment increases in Chile

11 Jun 2025

TikTok is reshaping the travel experience — from inspiration to booking

Travel

TikTok is reshaping the travel experience — from inspiration to booking

Robin Fredericks 13 Jun 2025

Source: © Tourism Business Council of SA Dashni Vilakazi, managing director of The MediaShop, highlights the differences between celebrity and nano influencers, offering insights into how brands can harness their distinct advantages. Pictured: Trevor Noah promoting SA for TSA

Digital

What works best for brands? Celebrity influencers vs nano influencers

Dashni Vilakazi 3 Jun 2025

Social isn’t a billboard: branding in the age of algorithms

Social Media

Social isn’t a billboard: branding in the age of algorithms

Aishwarya Bedessy, Issued by Ignition Group 30 May 2025

Media

Galliova Awards embrace social media influencers in new revamp

28 May 2025

RAPT BizTrendsTV: Student Village's Ronen Aires - Gen Z's disruption of the world

BizTrendsTV

RAPT BizTrendsTV: Student Village's Ronen Aires - Gen Z's disruption of the world

Danette Breitenbach 27 May 2025

Rewriting the rules: How African companies can lead internal communication

PR & Communications

Rewriting the rules: How African companies can lead internal communication

Issued by icandi CQ 23 May 2025

Dentsu Africa crowned media network of the year; Nigeria, Kenya win big at Pitcher Awards 2025

Media

Dentsu Africa crowned media network of the year; Nigeria, Kenya win big at Pitcher Awards 2025

Issued by Dentsu 23 May 2025

Education

Dentsu School of Influence Kenya sends off first graduates with 40 brand deals in hand

Issued by Dentsu 22 May 2025

Source: Supplied.

Healthcare

The future of medicine and wellness unveiled at WHX Cape Town

21 May 2025

4 ways to prepare your hospitality business for a South African winter

Hospitality

4 ways to prepare your hospitality business for a South African winter

Issued by Business Partners Limited 20 May 2025

Strong is the new skinny: transforming the fitness narrative

Wellness

Strong is the new skinny: transforming the fitness narrative

Jenna Rivera 20 May 2025

Islam Eldessouky. Source: YouTube.

Advertising

#Exclusive: What’s in a name? Islam ElDessouky on Coca‑Cola’s reimagined Share a Coke

Karabo Ledwaba 19 May 2025

The future of influencer marketing - Not in the loudest voice, the most trustworthy one

Social Media

The future of influencer marketing - Not in the loudest voice, the most trustworthy one

Bronwyn Abrahams 16 May 2025

The rise of the digital showroom: the new frontline for driving car sales

Dealers

The rise of the digital showroom: the new frontline for driving car sales

Mongezi Mtati, Issued by Rogerwilco 15 May 2025

Research

Charting 20 years of brand value: Kantar BrandZ 2025 ranking reveals the world’s most valuable brands

Issued by Kantar 15 May 2025

GalxBoy opens flagship store in Sandton

Retailers

GalxBoy opens flagship store in Sandton

14 May 2025

4 ways to thrive as a SA hospitality SME in winter

SMEs

4 ways to thrive as a SA hospitality SME in winter

13 May 2025

Thrive by WHX to debut at World Health Expo Cape Town

Wellness

Thrive by WHX to debut at World Health Expo Cape Town

12 May 2025

Ntokozo Nhlanhla, executive creative director, Digitas Liquorice says the creator economy is Africa’s chance to leapfrog into a new era of influence, where creators set global trends (Image supplied)

Digital

The next global marketing frontier: Africa’s creator economy

Ntokozo Nhlanhla 12 May 2025

Marketing

Beyond influence: How foot soldiers fortify brand trust in community-led influencer campaigns

Issued by Brand Influence Agency 8 May 2025

#Bookmarks2025: Jury president, Elizabeth Mokwena - An acid test for world-class work

IAB Bookmarks Awards

#Bookmarks2025: Jury president, Elizabeth Mokwena - An acid test for world-class work

Danette Breitenbach 7 May 2025

Unpopular opinion by a CEO: Corporate influencers or just employees with a hashtag?

Marketing

Unpopular opinion by a CEO: Corporate influencers or just employees with a hashtag?

Issued by Wetpaint Advertising 6 May 2025

WHO and Unicef expose unethical baby milk ads in South Africa

Advertising

WHO and Unicef expose unethical baby milk ads in South Africa

2 May 2025

How partner, reseller, and influencer education can radically drive revenue

Skills Development & Training

How partner, reseller, and influencer education can radically drive revenue

Issued by G&G Advocacy 29 Apr 2025

Source: © 123rf Jacky Merola, strategy and insights director, Feel Good & Co. says marketing is not just about what you’re offering; it’s about what your consumers value

Marketing

But here’s the truth: It’s not about what you’re offering; it’s about what consumers value

Jacky Merola 25 Apr 2025