To kick off the campaign, Momentum Multiply and rewards partner Mango Airlines have named Fridays 'fly days' during February and March. Momentum Multiply members flying on low cost airline Mango's domestic flights on Fridays during these two months can look forward to having the fun of their in-flight journey multiplied, as they stand a chance to win spot prizes, as well as the grand prize of a seven day, all-expenses-paid, five star Zanzibar holiday for two people.
"Momentum Multiply believes that everyone should have access to health and financial wellness - not just our members, so we have opened the in-flight competitions, including the grand prize, to all Mango passengers," says Lianne Williams, head of marketing at Momentum Multiply.
The 'Republic of Wellness and Rewards' campaign has been divided in four core areas: physical wellness, financial wellness, lifestyle rewards and online shopping.
The campaign aims to highlight the importance and necessity of physical and financial fitness to both Momentum Multiply members and other passengers on board in a series of lucky draws and in-flight competitions, leading up to the awarding of the grand prize worth R50,000 at the end of April 2014. Spot-prizes include Apple iPad minis, covers and iPod shuffles, Netflorist Valentine's Day vouchers, and orthopaedic travel pillows.
"Mango has become known as South Africa's most innovative airline as we have adapted to add extra value and convenience to our passengers' flying experience," says Hein Kaiser, communication manager for Mango Airlines. "Being a partner of the 'Multiply Republic of Wellness and Rewards' campaign is yet another way that we are making it more fun and rewarding to fly with us - with the added advantage of sharing the benefits of great health and financial wellness with our passengers.
"Innovation is one of the cornerstones of the Mango business case; many of our partners share these ideals, and our relationship with Momentum Multiply and its campaign the 'Republic of Wellness and Rewards' realises this," says Kaiser. "Momentum Multiply members already benefit from flight discounts of up to 50% and, during this promotion, all Mango guests will not only enjoy access to our partner's products, but also the opportunity to win a trip to Mango's first African destination, the idyllic Zanzibar."
Mango is just one of many Momentum Multiply partners that offer members a range of wellness and lifestyle experiences as a reward for taking control of their health and financial wellbeing. Members benefit from great savings on products and services from this and other well-known brands, including savings on gym memberships, discounted travel and leisure offerings, gadgets and a dedicated online shopping portal.
