Johanna McDowell
MD of the Independent Agency Search and Selection Company (IAS), and partner in Scopen Africa, with a background that includes being on both the agency and the client side of the fence, Johanna McDowell is well-placed to offer commentary on marketing and advertising in the South African and international contexts. She built her career in marketing and advertising since 1974, holding directorship in both SA and British advertising agencies. She was MD of Grey Phillips Advertising in 1988.
Advertising Agency Scope South Africa 2019 trends: Evolution or revolution? Part 2Johanna McDowell 17 Sep 2019 Marketing Relationship management: Don't draw the 'divorce card' too quicklyJohanna McDowell 13 Sep 2019 |