Carrie Delaney, managing director of Mscsports, expressed enthusiasm about the collaboration, stating, "As Mscsports, we are thrilled to have facilitated the partnership between Toyota South Africa and Kaizer Chiefs Football Club since 2017. We are excited to assist with the management of this landmark event. The Toyota Cup represents a significant milestone in African football, providing a unique platform for showcasing the talent and passion of our continent's top clubs. We are proud to play a role in bringing this exciting competition to life and look forward to witnessing the spectacular football that will unfold."
The Toyota Cup, launched by Toyota South Africa in partnership with Kaizer Chiefs Football Club, marks a significant milestone in the ongoing sponsorship agreement facilitated by Mscsports between Kaizer Chiefs and Toyota SA.
This exciting event will feature Kaizer Chiefs FC competing against top football clubs across the continent during the off-season, offering fans thrilling matches and entertainment. The inaugural tournament kicks off at Toyota Stadium in Bloemfontein on Sunday, 28 July at 3pm.
Mscsports is proud to have facilitated this inaugural tournament, enhancing South Africa's sports and entertainment landscape. The Toyota Cup represents an innovative extension of the current sponsorship agreement between Kaizer Chiefs and Toyota SA, demonstrating the commitment of both organisations to the development of football in the continent.
Mscsports continues to lead in sports marketing by facilitating strategic partnerships that elevate South Africa's sports and entertainment landscape.