Lead Digital and Programmatic Campaign Manager

Job description

Who are we: We are a forward-thinking digital media company specialising in programmatic and connected digital advertising. Our focus is on delivering innovative, high-performing campaigns that leverage the latest ad technologies and data-driven insights.

Who are we looking for: Lead Digital and Programmatic Campaign Manager 
We are seeking a hands-on, tech-savvy Lead Digital and Programmatic Campaign Manager to own the delivery, optimisation and evolution of our digital campaigns. The ideal candidate has a strong programmatic or performance media background, is curious about new ad technologies and is motivated to improve workflows, systems and revenue performance.

What will you do:

• Lead end-to-end execution of programmatic and digital campaigns across multiple channels
  

• Translate campaign objectives into targeting, buying, pacing and optimisation strategies
  

• Monitor campaign performance, investigate under-performance and implement corrective actions
  

• Manage campaigns across DSPs and programmatic platforms, ensuring accurate trafficking and delivery
  

• Oversee network and campaign performance, ensuring creatives render correctly and issues are resolved quickly
  

• Explore and test new ad tech, platforms, integrations and tools to drive innovation and efficiency
  

• Collaborate on omnichannel campaigns, including mobile retargeting and integrated digital initiatives
  

• Maximise revenue opportunities through technology-led solutions and commercial insights
  

• Deliver clear reporting and actionable insights for campaigns, tracking and measurement
  

• Guide and support ad operations staff, sharing best practices across platforms and workflows
  

What will you need:

• 4–6 years’ experience in digital or programmatic advertising
  

• Hands-on experience managing and optimising programmatic campaigns
  

• Strong knowledge of DSPs and digital media platforms
  

• Comfortable with ad technology and systems, with a curious, experimental mindset
  

• Strong analytical, problem-solving, and reporting skills
  

• Advantageous
  

• Exposure to ad operations, trafficking, QA and delivery verification
  

• Familiarity with mobile re-targeting or location-based advertising
  

Requirements

• Analysis

• Campaign Management

• Digital Media

• Digital Sales

• Programmatic

• Reporting

• Solving Problems

• Technology

Posted on 16 Jan 12:03, Closing date 15 Feb