Unlimited is "larger than life" with relationships

Gordon Patterson, Starcom, welcomes pizza hosts Andrew Kramer and Storm Ackerman

Icon Media's Storm Ackerman, pizzas, Unlimited's Liza Murphy

John Farquhar puts Starcom's Gordon Patterson on the spot

Starcom's Celia Collins and Liza Murphy, Unlimited

Innovators Primedia Unlimited are demonstrating their intent to maintain solid relationships by initiating meet and greets at various media agencies complete with larger than life pizzas.

"We began this concept in the latter half of last year and found these visits to be extremely successful. We will continue with the Pizza and Wine gatherings into 2008. Our positioning is 'Larger than Life' and we've stayed true to this concept by delivering XXXXL pizzas with refreshments to our media agency partners. It is a great opportunity for our team to informally meet all agency staff," says CEO of Unlimited Ken Varejes.