Brow'se a Benefit Bar at Woolies
Woolworths announced the opening of its first brow bar at Woolworths V&A Waterfront. Trading as Benefit Brow Bar, it extends the Benefit cosmetic brand exclusive to Woolworths, available at selected stores around the country.
“Benefit has an international reputation as the brow experts, and we're pleased to be able to offer this service to our customers,” says Joanne Wilson, who heads up beauty at Woolworths. “We're looking forward to opening brow bars at other Woolworths' beauty departments around the country in future.”
No appointments are needed; customers can just drop in at the Benefit counter for an instant beauty solution.