CANNES, FRANCE: Joe Public and Ogilvy Johannesburg took home South Africa's first Lions on Monday night, 20 June 2011: a Silver Direct Lion for Joe Public's Rock4Aids Spark Hope Matchbook and a Bronze Promo & Activation Lion for Ogilvy's POWA "Waking up the Neighbourhood". Here is their winning work [
showcase].
Joe Public: Silver Direct Lions
Type of entry: Use of Direct Marketing
Category: Dimensional Mailing
Title: Spark Hope Matchbook
Advertiser/client: Rock4Aids
Product/service: Art for AIDS
Agency: Joe Public
Creative credits
Name | Company | Position | Pepe Marais | Joe Public | ECD |
Maciek Michalski | Joe Public | Creative director/art director |
Sinome Rossum | Joe Public | Art director |
Sophia Strydom | Joe Public | Art director |
Freda Raubenheimer | Joe Public | Art director |
Clint Bechus | Joe Public | Copywriter |
Jeanine Vermaak | Joe Public | Copywriter |
David Prior | | Photographer |
Ogilvy Johannesburg: Bronze Promo & Activation Lions
Type of entry: Product & Service
Category: Charities
Title: Waking up the Neighbourhood
Advertiser/client: POWA
Product/service: Female Abuse Prevention
Entrant company: Ogilvy Johannesburg
Sales promotion/advertising agency: Ogilvy Johannesburg
Creative credits
Name | Company | Position | Fran Luckin | Ogilvy Johannesburg | ECD |
Renier Zandberg | Ogilvy Johannesburg | Art director |
Robyn Bergmann | Ogilvy Johannesburg | Group head |
Debbie Dannheisser | Ogilvy Johannesburg | TV Producer |
Taryn Scher | Ogilvy Johannesburg | Copywriter |
Catherine Conradie | Ogilvy Johannesburg | Group head |
Jonty Fine | Frieze Films | Director/editor |
Jo Barber | Frieze Films | Producer |
Louise Johnston | Ogilvy Johannesburg | Account manager |
Nonhlanhla Mokwena | POWA | Marketing manager |
Jo Anne Darling-Risi | Fr'quency | Sound director |
Zak Binikos | Fr'quency | Sound director |
Maja Rode | Ogilvy Johannesburg | Public relations |
Shera Esmade | Ogilvy Johannesburg | Account manager |
Dianne Springer | Ogilvy Johannesburg | Strategist |