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Mediatech Africa Press Office
Mediatech Africa is a biennial advanced media and entertainment technology trade show held in Johannesburg, South Africa.
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Mediatech is live - Make sure you immerse yourself in Black Box 360An AV education centre that's energetic, educational and entertaining 17 Jul 2019 Read more

Gearhouse making the impossible possible at Mediatech Africa 2019Prominent South African technical and event equipment supplier Gearhouse Group has again taken on the role of official technical sponsor of Mediatech Africa which runs from 17-19 July 2019. With the widest range of technical services currently available under one roof, backed by some of the most creative minds in the business, it's no surprise that this is the fifth year this robust partnership has been ratified. As in years past, some of the group's nine-strong business units have combined their high-tech equipment and expertise to meet the massive technical requirements for this preeminent media and entertainment technology trade show - a highlight on the South African expo calendar. 16 Jul 2019 Read more

TopShot.Africa 3D flying system a first for South Africa and brings viewers closer to the actionTo get the perfect shot - film directors demand more and make it their business to push the cinematic medium beyond what was previously possible. The compulsion to achieve these creative visions has been a driving force behind the rigorous development of new technology, and no one can argue that technology has fundamentally altered how movies are made today. Filmmaking is not for the shallow of pocket and movies, particularly those for the big screen, have astronomical budgets. These bigger budgets have a direct correlation on how much tech can be deployed; yet another reason for the explosion of new technology in the world of entertainment. 12 Jul 2019 Read more

One week to go: Till Mediatech Africa opens its doorsThe tech deployed by the media and entertainment industry is profoundly progressive with a significant degree of development in motion since the last Mediatech in 2017. As one would expect - if you look back 18 years to the first Mediatech, there's been a world of change across each of the show verticals, with tech innovation totally transforming the way industries operate. According to Mediatech show director Simon Robinson, the show too was a very different experience in 2001 when they first opened their doors. "As we celebrate our 10th edition of the exhibition, we can guarantee that this year, visitors will experience more creativity, inspiration, and innovation than ever before. We have been working around the clock to be ready for the appointed hour of 9am on Wednesday, 17 July 2017, when the expo doors open." 10 Jul 2019 Read more

Finding the right AV solutions at MediatechA guide to state of the art tech for every AV budget 20 Jun 2019 Read more

Calling all sound engineers: Mix a Freshlyground track and stand in line to win prizes valued at R130KTo commemorate the 10th year of the media and entertainment trade show - Mediatech Africa and Academy of Sound Engineers (ASE) have collaborated with Freshlyground to launch MasterMix - an inspiring new competition for emerging sound engineers. With incredible prizes valued at over R130,000 up for grabs, and the opportunity to mix the separates of Refuge, an unreleased Freshlyground track, the organisers are expecting a lot of interest and for that reason have capped the entries at 100. Even more exciting - the winning mix may be released on an upcoming Freshlyground album - a decision to be taken by the band. 19 Jun 2019 Read more

Lights, camera and mind-bending actionHow visual effects have transformed cinematography 11 Jun 2019 Read more

Registration for Mediatech Africa 2019 - now open- Access free for pre-registered delegates -  16 May 2019 Read more

Drone technology advances: An aerial view of where things stand in 2019Drone technology has made considerable advances since the last Mediatech Africa in 2017. According to Mediatech trade show director, Simon Robinson, drone technology is a powerful tool for many sectors of the economy but it's undeniably disrupting and drastically altering the events, media, and film-making industries. "Unmanned aerial geniuses - drones ignite the imaginations of people and industries the world over - and till now we have only just begun to scratch the surface of their potential," says Robinson. 9 Apr 2019 Read more

For a glimpse into the future where technology drives innovation and disruption - be at Mediatech Africa 2019As we power into the Fourth Industrial Revolution - the development of technology is gaining increasing momentum and evolving at the speed of light. New trends and technologies are driving innovation, disruption and opportunities for growth in the media and entertainment industry and going forward, it's safe to expect a period of exciting change. According to Mediatech Africa exhibition director Simon Robinson, in this age of exponential technology acceleration, keeping step with how breakthrough technologies are unleashing creativity has never been more important; just one of many verifiable reasons to be at Mediatech Africa 2019. 12 Mar 2019 Read more

What you can expect to see at Mediatech Africa 2017Where creativity comes to life with technology 20 Jul 2017 Read more

Mediatech show countdown overGearhouse geared up for Mediatech! 19 Jul 2017 Read more

The potential of VR***First appeared on The Media Online*** 17 Jul 2017 Read more

Introducing Black Box - a Mediatech firstShaping the Way Creativity Plays. Creates. Lives. 5 Jul 2017 Read more

Lighting trends from Prolight + Sound - Rob Izzett and Simon RobinsonThe live events industry - including music concerts, DJ events, official opening ceremonies at sporting events, conferences and corporate events - is a multibillion-dollar business that continues to grow in size, stature, sophistication and proficiency. Much of this development is being driven by the need for companies to unlock new sources of revenue growth for their brands. The live events industry has responded by raising the bar and delivering mind-blowingly creative spectaculars that are theatrically innovative and just a few years back would have been improbable; hard to imagine - let alone deliver technologically. Reflecting on the state of the industry, Rob Izzett from lighting distribution company, DWR, says that no one would argue that lighting and sound is at the epicentre of this creative explosion and it is technology that's enabling creativity: “When it comes to lighting events today - anything that the mind can imagine - we can create.” 30 Jun 2017 Read more

LED lamp market projected to grow more than 12-fold: Film industry set to benefitLED lighting has been used for over 10 years in the architectural and building industry, but with developments in light-emitting diode technology, there's been a quiet but steady lighting revolution in the film industry over the last five years. According to Visual Impact Director, Marius van Straaten, a trend that's fundamentally impacting filmmaking is the increasing use of LED lamps in lighting fixtures. Adding to this he says that LED lamps have a lifespan and electrical efficiency that's several times greater than incandescent lamps and they are significantly more efficient than most fluorescent lamps. 26 Jun 2017 Read more

Mediatech - an event that brings creative thought to lifeTo miss the show is to be left behind. Register now! 23 Jun 2017 Read more

Mediatech Africa 2017 a Playground for Creative ExpressionMediatech Africa is an engaging biennial trade show that brings creative thought to life within six verticals: Broadcast - TV & Radio; Film & Video Production; Digital Media; Pro Audio - Lighting - Staging; Audio Visual Integration; and Studio - Recording - DJ. An unmatched platform for networking, education and entertainment, this high energy - high impact event is all about the seamless integration of technology and creativity. 1 Jun 2017 Read more

Crestron brings innovation to Mediatech Africa 2017The world's leading AV system integration and communications company, Crestron, will be showcasing its very latest technologies on Booth C35 at Mediatech Africa. Attendees will get the opportunity to experience Crestron's new generation of collaborative, immersive solutions for corporate applications, designed to make communication as intuitive as possible. 1 Jun 2017 Read more

Understanding the Difference between Expo Success and Failure!Simon Robinson, co-owner and organiser of Mediatech Africa, the largest media and entertainment technology trade show on the continent, has been in the exhibitions game for almost 18 years; experience he notched up across various verticals. From sport, to franchising, property, health and beauty, gardening, and technology expos - Robinson has developed a deep understanding of the difference between success and failure in this game, and he says that regardless of the vertical - organisers who fail to consider their exhibitors' customers are on a fast track to failure. 1 Jun 2017 Read more

Talent in the Spotlight at Mediatech Africa 2017Electrosonic SA has opened up the call for entries into the 2017 Lighting Designer Contest which is proudly hosted together with Martin Professional (Denmark), Lighthouse Holland and Mediatech Africa. An opportunity for contestants to express their skill and creativity, hopefuls competing for the 2017 title are invited to design the ultimate lighting show and this year, the decision has been taken to open up the contest to all brands of lighting consoles. 29 May 2017 Read more

Mediatech - An Event That Brings Creative Thought To Life - Registration NOW open!Few would argue that the tech deployed by the media and entertainment industry is radically progressive and emerging technology is steadily influencing the industry. From AI, drones, chat bots, and disruptive digital technologies like virtual and augmented reality - these advances are bringing creativity to life. Showcasing all these tools of the trade, and more, is what makes Mediatech Africa such an engaging platform and why this high energy tradeshow remains relevant and indeed the leading biennial event of its kind on the continent. 22 May 2017 Read more