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Brand Factor Press Office

The full-service agency that does it all. We have a wide range of professional services that will cater for your needs. Our team is in the business of thinking differently.

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5 key questions we ask ourselves when tackling a new communication strategy

5 key questions we ask ourselves when tackling a new communication strategy

Strategy is the starting point of everything we do. A solid communication strategy is your star to steer by, and the foundation for all of your activities. All of our strategies look at people when they are in shopper mode as well as in consumer mode. 6 Aug 2019 Read more

7 questions to ask when planning a successful sampling campaign

7 questions to ask when planning a successful sampling campaign

When it comes to marketing strategies, sampling is often listed in a touchpoint plan - but it's seldom the star of the show. Yet, as we at Brand Factor have learned, it's possible to build a brand just through the smart use of sampling. 16 Jul 2019 Read more

Brand Factor puts Rhino and Lion Nature Reserve on the map - and rhinos and lions in the street

If you were driving through certain intersections in Joburg in April, chances are you saw a rhino, a lion, a cheetah and a buffalo handing out flyers - and no, your eyes weren't deceiving you. It was all part of an Easter promotion coordinated by the Brand Factor team for the Rhino and Lion Nature Reserve in the Cradle of Humankind. 24 May 2019 Read more

Brand Factor's best work: Part 1

Brand Factor is less than a year old, and we're already on job number 210. So the team thought we would take stock of just how much work we've put out over the past 10-going-on-11 months. 5 Mar 2019 Read more

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