This year's trending searches show South Africans’ keen interest in the world and people around them. Pop culture, sports and politics captured the nation’s attention. Nine of the 10 top trending search terms were for local people, news and events. The top questions list reflects this strongly - with eight of the top ten questions related to local happenings.
From the Rugby World Cup to load shedding, elections and James Small, South Africans use search to find out about the things that really matter to them.
To see more information about Google’s Year in Search across the globe visit Google’s trends site.